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customer-driven pricing mechanisms
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pay what you want
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pay-what-you-want
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Pay-What-You-Want
to Support Independent Information - A Field Experiment on Motivation
Casarico, Alessandra
;
Tonin, Mirco
-
2018
Pay-what-you-want
schemes can be a useful tool to finance high quality and independent news media without restricting …
Persistent link: https://www.econbiz.de/10011815832
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2
Pay
What
You
Want
as a Marketing Strategy in Monopolistic and Competitive Markets
Schmidt, Klaus
;
Spann, Martin
;
Zeithammer, Robert
-
2014
Pay
What
You
Want
(PWYW) can be an attractive marketing strategy to price discriminate between fair-minded and selfish …
Persistent link: https://www.econbiz.de/10010435768
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