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~isPartOf:"CESifo working papers"
~isPartOf:"Global advertising practice in a borderless world"
~isPartOf:"Journal of marketing communications"
~isPartOf:"Working paper / European Institute for Advanced Studies in Management"
~person:"Cheong, Yunjae"
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CESifo working papers
Global advertising practice in a borderless world
Journal of marketing communications
Working paper / European Institute for Advanced Studies in Management
Journal of advertising : official publication of the American Academy of Advertising
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Advertising agency operating efficiency
Cheong, Yunjae
;
Kim, Kihan
;
Combs, Justin
- In:
Journal of marketing communications
22
(
2016
)
1
,
pp. 83-99
Persistent link: https://www.econbiz.de/10011536091
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