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~isPartOf:"CIE working paper series"
~isPartOf:"Menschen, Märkte, Medien, Management : Schriftenreihe"
~subject:"Deutschland"
~subject:"Konsumentenverhalten"
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Search: subject_exact:"Bildschirmspiel"
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Konsumentenverhalten
Computerspiel
5
Video game
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Consumer behaviour
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Asymmetric information
2
Asymmetrische Information
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Computerspieleindustrie
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Längsschnittuntersuchung
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Motivation
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Online-Spiel
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Signalling
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Theorie
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Theory
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Video game industry
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Erleben
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Fuzzy sets
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Information Asymmetry
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Internet
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Preferences
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Product quality
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Produktqualität
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Präferenztheorie
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Psychologie
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Signaling Theory
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Cox, Joe
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Kaimann, Daniel
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Maraun, Nadja
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Schultheiss, Daniel
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CIE working paper series
Menschen, Märkte, Medien, Management : Schriftenreihe
Journal of business research : JBR
10
Young consumers : insight and ideas for responsible marketers
10
Spielend die Zukunft gewinnen : Wachstumsmarkt elektronische Spiele
8
Sport marketing quarterly : preferred journal of the Sport Marketing Association
8
International journal of advertising : the quarterly review of marketing communications
7
Journal of consumer behaviour : an international research review
7
Journal of retailing and consumer services
7
Journal of sport management : the official journal of the North American Society of Sport Management
7
Journal of marketing communications
6
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
5
Psychology & marketing
5
Research
5
Electronic commerce research
4
Glücksspielforschung
4
International journal of sports marketing & sponsorship
4
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
4
SpringerLink / Bücher
4
Technological forecasting & social change : an international journal
4
The journal of product & brand management
4
Asia Pacific journal of marketing and logistics
3
Critical explorations
3
Discussion papers / CEPR
3
European Sport management quarterly : ESMQ
3
European journal of marketing
3
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
3
Innovatives Markenmanagement
3
International journal of e-business research : an official publication of the Information Resources Management Association
3
International journal of electronic commerce : IJEC
3
International journal of internet marketing and advertising : IJIMA
3
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
3
International journal of retail & distribution management
3
Journal of advertising : official publication of the American Academy of Advertising
3
Journal of consumer policy : consumer issues in law, economics and behavioural sciences
3
Journal of electronic commerce research : JECR
3
Journal of management information systems : JMIS
3
Journal of promotion management : JPM
3
Springer eBook Collection
3
Arbeitspapier / HHL, Leipzig Graduate School of Management
2
Australasian marketing journal
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ECONIS (ZBW)
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Identifying preferences and heterogeneity of consumers in multiplayer video games
Kaimann, Daniel
;
Maraun, Nadja
;
Cox, Joe
-
2016
Persistent link: https://www.econbiz.de/10011458157
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2
The signaling effect of critics : evidence from a market for experience goods
Cox, Joe
;
Kaimann, Daniel
-
2013
Persistent link: https://www.econbiz.de/10010194473
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3
Im Reich der interstellaren Händler: Internetgames als innovative Spielform : eine Längsschnittstudie zu Spielmotivationen, Spielerleben und Spielverhalten am Beispiel eines Langze...
Schultheiss, Daniel
-
2009
Persistent link: https://www.econbiz.de/10003801762
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