Tobias-Mamina, Rejoice Jealous; Maziriri, Eugine Tafadzwa; … - In: Cogent Business & Management 8 (2021) 1, pp. 1-20
This study determined the influence of perceived ease of use, perceived enjoyment, trustworthiness, knowledge and … consumer-generated content is not significant. However, knowledge and competence strongly influence attitudes. The indirect … between perceived ease of use and intention, the mediating effect of knowledge and competence on the relationship between …