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~isPartOf:"Consumer behavior analysis : (a) rational approach to consumer choice"
~isPartOf:"Information systems research : ISR"
~language:"eng"
~subject:"Online-Handel"
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Online-Handel
Sales promotion
10
Verkaufsförderung
10
Consumer behaviour
6
Konsumentenverhalten
6
Preismanagement
5
Pricing strategy
5
Online retailing
4
Experiment
3
Internet marketing
3
Online-Marketing
3
Advertising effects
2
Einzelhandel
2
Kundenbindungsprogramm
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Ladengestaltung
2
Low-cost strategy
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Loyalty program
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Niedrigpreisstrategie
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Product quality
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Produktqualität
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Retail trade
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Store design
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Viral marketing
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Virales Marketing
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Werbewirkung
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price promotion
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Advertising
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Behavioral economics
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Bewertung
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Brand
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Brand image
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Competition
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Conjoint analysis
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Conjoint-Analyse
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Consumer motivation
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E-commerce
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Electronic Commerce
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Ba, Sulin
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Chen, Haipeng
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Fagerstrøm, Asle
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Feng, Yue
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Huang, Lihua
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Kim, Youngsoo
1
Krishnan, Ramayya
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Lu, Xianghua
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Wu, Ji
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Zhao, Haichuan
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Consumer behavior analysis : (a) rational approach to consumer choice
Information systems research : ISR
Journal of retailing and consumer services
7
Journal of business research : JBR
4
European journal of operational research : EJOR
3
International journal of electronic marketing and retailing : IJEMR
3
Management science : journal of the Institute for Operations Research and the Management Sciences
3
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
2
International journal of market research
2
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
2
Journal of electronic commerce in organizations : the international journal of electronic commerce in modern organizations ; an official publication of the Information Resources Management Association
2
Journal of management information systems : JMIS
2
Journal of marketing research
2
Journal of marketing research : JMR
2
Managerial and decision economics : MDE ; the international journal of research and progress in management economics
2
Service business
2
The international review of retail, distribution and consumer research
2
Asia Pacific journal of marketing and logistics
1
Asia-Pacific journal of management research and innovation
1
Business systems research : a system view accross technology & economics : the journal of Society for Advancing Innovation and Research in Economy
1
Competitiveness review : an international business journal incorporating Journal of global competitiveness
1
Decision sciences : DS
1
Economic outlook for Southeast Asia, China and India ...
1
Electronic markets : EM ; the international journal of electronic commerce and business media
1
European journal of marketing
1
Facta Universitatis / Series economics and organization / University of Niš
1
Information systems and e-business management : ISeB
1
Institute for Prospective Technological Studies digital economy working paper
1
International journal of accounting and information management
1
International journal of applied behavioral economics : IJABE ; an official publication of the Information Resources Management Association
1
International journal of business
1
International journal of business innovation and research : IJBIR
1
International journal of contemporary hospitality management
1
International journal of electronic customer relationship management : IJECRM
1
International journal of hospitality management
1
International journal of industrial organization
1
International journal of management & enterprise development : IJMED
1
International journal of operations & production management : IJOPM ; the official journal of the European Operations Management Association, EUROMA
1
International journal of production economics
1
International journal of production research
1
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ECONIS (ZBW)
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Coupons or free shipping? : effects of price promotion strategies on online review ratings
Wu, Ji
;
Zhao, Haichuan
;
Chen, Haipeng
- In:
Information systems research : ISR
32
(
2021
)
2
,
pp. 633-652
Persistent link: https://www.econbiz.de/10012599910
Saved in:
2
The dynamics of online consumers’ response to price promotion
Kim, Youngsoo
;
Krishnan, Ramayya
- In:
Information systems research : ISR
30
(
2019
)
1
,
pp. 175-190
Persistent link: https://www.econbiz.de/10012038216
Saved in:
3
Promotional marketing or word-of-mouth? : evidence from online restaurant reviews
Lu, Xianghua
;
Ba, Sulin
;
Huang, Lihua
;
Feng, Yue
- In:
Information systems research : ISR
24
(
2013
)
3
,
pp. 596-612
Persistent link: https://www.econbiz.de/10010128867
Saved in:
4
The motivation effect of antecedent stimuli on the web shop : a conjoint analysis of the impact of antecedent stimuli at the point of online purchase
Fagerstrøm, Asle
- In:
Consumer behavior analysis : (a) rational approach to …
,
(pp. 151-172)
.
2013
Persistent link: https://www.econbiz.de/10009740375
Saved in:
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