//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"Corporate reputation review"
~isPartOf:"International studies of management and organization"
~person:"Melewar, T. C."
~person:"Swoboda, Bernhard"
~subject:"Foreign investment"
~subject:"Konsumentenverhalten"
~subject:"Öffentlichkeitsarbeit"
~type_genre:"Aufsatz in Zeitschrift"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Corporate reputation"
Narrow search
Delete all filters
| 8 applied filters
Year of publication
From:
To:
Subject
All
Foreign investment
Konsumentenverhalten
Öffentlichkeitsarbeit
Corporate reputation
9
Firmenimage
9
Brand management
6
Markenführung
6
Brand architecture
3
Consumer behaviour
3
Corporate culture
3
Markenarchitektur
3
Reputation
3
Unternehmenskultur
3
Brand image
2
Cognition
2
Confidence
2
Kognition
2
Markenimage
2
Marketing management
2
Marketingmanagement
2
Public relations
2
Vertrauen
2
organization management
2
Advertising
1
Advertising credibility
1
Advertising effects
1
Advertising image
1
Beziehungsmarketing
1
Brand
1
Brand credibility
1
Celebrity endorsement
1
Celebrity trust
1
Celebrity-Werbung
1
Cognitive and affective dimensions
1
Corporate Social Responsibility
1
Corporate branding
1
Corporate credibility
1
Corporate identity
1
Corporate image
1
Corporate logo
1
Corporate social responsibility
1
more ...
less ...
Online availability
All
Undetermined
4
Type of publication
All
Article
4
Book / Working Paper
1
Type of publication (narrower categories)
All
Aufsatz in Zeitschrift
Article in journal
5
Collection of articles of several authors
1
Sammelwerk
1
Language
All
English
5
Author
All
Melewar, T. C.
Swoboda, Bernhard
Bang, Nguyen
2
Foroudi, Pantea
2
Ali, Raza
1
Anani-Bossman, Albert A.
1
Anderson, Beverlee Byler
1
Aranguren Gómez, Nagore
1
Chen, Chen-Chu Matilda
1
Cintamür, İsmail Gökhan
1
Dennis, Charles
1
Devereux, Luke
1
Evanschitzky, Heiner
1
Garry, Tony
1
Glanfield, Keith
1
Hadani, Michael
1
Harwood, Tracy
1
Hoppe, Daniel
1
Hussain, Shahzeb
1
Jin, Zhongqi
1
Kuipers, Sanneke
1
Maldonado García, Stella
1
McDonald, Aaron T.
1
Müller, Annika C.
1
Navare, Jyoti
1
Ormrod, Robert P.
1
Pace, Stefano
1
Priporas, Constantinos-Vasilios
1
Ratiu, Catalin
1
Rudd, John M.
1
Saunders, John A.
1
Schonheit, Michael
1
Sharifah Faridah Syed Alwi
1
Wu, Kailin
1
Yusef, Waleed
1
more ...
less ...
Published in...
All
Corporate reputation review
International studies of management and organization
Journal of business research : JBR
6
Journal of marketing communications
3
Qualitative market research : an international journal
3
European retail research
2
Journal of international marketing
2
The journal of brand management : an international journal
2
The marketing review
2
Business ethics quarterly : the journal of the Society for Business Ethics
1
Corporate reputation review : an international journal
1
European business review
1
European journal of marketing : EJM
1
Journal of general management
1
Journal of retailing
1
Marketing intelligence & planning
1
more ...
less ...
Source
All
ECONIS (ZBW)
5
Showing
1
-
5
of
5
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Understanding celebrity trust and its effects on other credibility and image constructs : a qualitative approach
Hussain, Shahzeb
;
Melewar, T. C.
;
Priporas, …
- In:
Corporate reputation review
24
(
2021
)
4
,
pp. 247-262
Persistent link: https://www.econbiz.de/10012666334
Saved in:
2
Corporate identity and social media : existence and extension of the organization
Devereux, Luke
;
Melewar, T. C.
;
Foroudi, Pantea
- In:
International studies of management and organization
47
(
2017
)
2
,
pp. 110-134
Persistent link: https://www.econbiz.de/10011675651
Saved in:
3
How does reputation win trust? : a customer-based mediation analysis
Ali, Raza
;
Jin, Zhongqi
;
Wu, Kailin
;
Melewar, T. C.
- In:
International studies of management and organization
47
(
2017
)
3
,
pp. 220-239
Persistent link: https://www.econbiz.de/10011734513
Saved in:
4
Investigating the uses of corporate reputation and its effects on brand segmentation, brand differentiation, and brand positioning : evidence from the Taiwanese pharmaceutical indu...
Chen, Chen-Chu Matilda
;
Bang, Nguyen
;
Melewar, T. C.
; …
- In:
International studies of management and organization
47
(
2017
)
3
,
pp. 240-257
Persistent link: https://www.econbiz.de/10011734538
Saved in:
5
Corporate reputation
Melewar, T. C.
(
ed.
);
Bang, Nguyen
(
ed.
); …
-
2017
Persistent link: https://www.econbiz.de/10011734672
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->