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~isPartOf:"Corporate reputation review : an international journal"
~isPartOf:"European journal of marketing : EJM"
~source:"econis"
~subject:"Corporate identity"
~subject:"Corporate marketing"
~subject:"Customer satisfaction"
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Search: subject_exact:"Corporate image"
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Corporate identity
Corporate marketing
Customer satisfaction
Corporate reputation
166
Firmenimage
166
Reputation
78
Public relations
36
Öffentlichkeitsarbeit
36
Corporate Social Responsibility
27
Corporate social responsibility
27
Corporate culture
25
Unternehmenskultur
25
corporate reputation
25
Stakeholder
23
Brand management
19
Markenführung
19
Brand architecture
18
Markenarchitektur
18
USA
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United States
15
Consumer behaviour
13
Konsumentenverhalten
13
Brand image
12
Markenimage
12
Marketing management
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Marketingmanagement
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Beziehungsmarketing
10
Confidence
10
Relationship marketing
10
Social Web
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Social web
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Vertrauen
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Interne Kommunikation
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Personality psychology
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Persönlichkeitspsychologie
8
Signalling
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Theorie
8
Theory
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Bibliometrics
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Balmer, John M. T.
2
Balmern, John M. T.
2
Burghausen, Mario
1
Chen, Weifeng
1
Chung, Angie
1
Ganesan, Palanisamy
1
Gardberg, Naomi A.
1
Heller, Michael
1
Kinsey, Dennis F.
1
Leitch, Shirley R.
1
Prebensen, Nina K.
1
Sridhar, Manohar
1
Svendsen, Gunnvald B.
1
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Corporate reputation review : an international journal
European journal of marketing : EJM
Journal of business research : JBR
14
Corporate communications : an international journal
8
Journal of retailing and consumer services
8
International journal of contemporary hospitality management
6
Journal of hospitality marketing & management
5
Corporate reputation review
4
Marketing intelligence & planning
4
The journal of product & brand management
4
Cogent business & management
3
Economic research
3
International journal of hospitality management
3
International journal of retail and distribution management
3
Journal of Islamic marketing
3
Journal of financial services marketing : JFSM
3
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
3
Journal of the Academy of Marketing Science
3
Services marketing quarterly
3
The journal of services marketing
3
Asia Pacific journal of marketing and logistics
2
Betriebswirtschaftliche Diskussionsbeiträge
2
International journal of emerging markets
2
International journal of services, economics and management
2
International studies of management and organization
2
Journal of air transport management
2
Journal of business ethics : JOBE
2
Journal of global marketing
2
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
2
Journal of marketing communications
2
Journal of travel and tourism marketing
2
Pakistan journal of commerce and social sciences
2
Service business
2
The international journal of bank marketing : IJBM
2
The international review of retail, distribution and consumer research
2
The journal of applied business research
2
The journal of brand management : an international journal
2
The marketing review
2
The service industries journal
2
Total quality management & business excellence : an official journal of the European Society for Organisational Excellence
2
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ECONIS (ZBW)
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1
An examination of consumers' subjective views that affect the favorability of organizational logos : an exploratory study using Q Methodology
Chung, Angie
;
Kinsey, Dennis F.
- In:
Corporate reputation review : an international journal
22
(
2019
)
3
,
pp. 89-100
Persistent link: https://www.econbiz.de/10012104983
Saved in:
2
Corporate reputation : fashion, fad, or phenomenon?
Gardberg, Naomi A.
- In:
Corporate reputation review : an international journal
20
(
2017
)
3/4
,
pp. 177-180
Persistent link: https://www.econbiz.de/10011794892
Saved in:
3
Advances in corporate brand, corporate heritage, corporate identity and corporate marketing scholarship
Balmern, John M. T.
- In:
European journal of marketing : EJM
51
(
2017
)
9/10
,
pp. 1462-1471
Persistent link: https://www.econbiz.de/10011754988
Saved in:
4
The corporate identity, total corporate communications, stakeholders’ attributed identities, identifications and behaviours continuum
Balmern, John M. T.
- In:
European journal of marketing : EJM
51
(
2017
)
9/10
,
pp. 1472-1502
Persistent link: https://www.econbiz.de/10011754990
Saved in:
5
The transparency construct in corporate marketing
Leitch, Shirley R.
- In:
European journal of marketing : EJM
51
(
2017
)
9/10
,
pp. 1503-1509
Persistent link: https://www.econbiz.de/10011754992
Saved in:
6
Corporate heritage brands, augmented role identity and customer satisfaction
Balmer, John M. T.
;
Chen, Weifeng
- In:
European journal of marketing : EJM
51
(
2017
)
9/10
,
pp. 1510-1521
Persistent link: https://www.econbiz.de/10011755156
Saved in:
7
Service innovation and customer performance of telecommunication service provider : a study on mediation effect of corporate reputation
Ganesan, Palanisamy
;
Sridhar, Manohar
- In:
Corporate reputation review : an international journal
19
(
2016
)
1
,
pp. 77-101
Persistent link: https://www.econbiz.de/10011552501
Saved in:
8
"Outposts of Britain" the General Post Office and the birth of a corporate iconic brand, 1930-1939
Heller, Michael
- In:
European journal of marketing : EJM
50
(
2016
)
3/4
,
pp. 358-376
Persistent link: https://www.econbiz.de/10011574399
Saved in:
9
Corporate heritage identity stewardship : a corporate marketing perspective
Burghausen, Mario
;
Balmer, John M. T.
- In:
European journal of marketing : EJM
49
(
2015
)
1/2
,
pp. 22-61
Persistent link: https://www.econbiz.de/10010519636
Saved in:
10
The effect of brand on churn in the telecommunications sector
Svendsen, Gunnvald B.
;
Prebensen, Nina K.
- In:
European journal of marketing : EJM
47
(
2013
)
8
,
pp. 1177-1189
Persistent link: https://www.econbiz.de/10009786598
Saved in:
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