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~isPartOf:"Cowles Foundation discussion paper"
~isPartOf:"MPIDR working papers"
~subject:"Advertising effects"
~type_genre:"Graue Literatur"
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Advertising effects
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Influence or advertise: the role of social learning in influencer marketing
Berman, Ron
;
Ory, Aniko
;
Zheng, Xudong
-
2023
Persistent link: https://www.econbiz.de/10014317632
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How reliable is Facebook's advertising data for use in social science research? : insights from a cross-national online survey
Grow, André
;
Perrotta, Daniela
;
Del Fava, Emanuele
; …
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2021
Persistent link: https://www.econbiz.de/10012612925
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