//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"Critical perspectives on accounting : an international journal for social and organizational accountability"
~isPartOf:"Journal of advertising"
~person:"Donthu, Naveen"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Fachpresse"
Narrow search
Delete all filters
| 3 applied filters
Year of publication
From:
To:
Subject
All
Advertising
1
Fachzeitschrift
1
Journal
1
Werbung
1
Online availability
All
Undetermined
1
Type of publication
All
Article
1
Type of publication (narrower categories)
All
Article in journal
1
Aufsatz in Zeitschrift
1
Language
All
English
1
Author
All
Donthu, Naveen
Rodgers, Shelly
5
Endenich, Christoph
3
Trapp, Rouven
3
Huh, Jisu
2
Argento, Daniela
1
Bigoni, Michele
1
Brooks, Chris
1
Duscher, Irina
1
Eastman, Jacqueline Kilsheimer
1
Gendron, Yves
1
Harvey, Charles
1
Helden, G. Jan van
1
Hussain, Simon
1
Iyer, Rajesh
1
Just, Alexander Josef
1
Kachelmeier, Steven J.
1
Kelly, Aidan
1
Krugman, Dean M.
1
Kumar, Satish
1
Lim, Weng Marc
1
Liu, Lana Yan Jun
1
Malsch, Bertrand
1
Maran, Laura
1
Meyer, Matthias
1
Miller, Tony
1
Morris, Huw
1
Morrison, Leanne
1
Muncy, James A.
1
Pattnaik, Debidutta
1
Roberts, Robin
1
Rowlinson, Michael
1
Salterio, Steven E.
1
Schopohl, Lisa
1
Stafford, Marla Royne
1
Taylor, Charles Raymond
1
Tessier, Sophie
1
Todeva, Emanuela
1
Tourish, Dennis
1
Waldkirch, Rüdiger
1
more ...
less ...
Published in...
All
Critical perspectives on accounting : an international journal for social and organizational accountability
Journal of advertising
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
1
Journal of marketing education : JME
1
Journal of marketing theory and practice : JMTP
1
Journal of service research
1
The journal of services marketing
1
Source
All
ECONIS (ZBW)
1
Showing
1
-
1
of
1
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
The Journal of Advertising's production and dissemination of advertising knowledge : a 50th anniversary commemorative review
Donthu, Naveen
;
Lim, Weng Marc
;
Kumar, Satish
; …
- In:
Journal of advertising
51
(
2022
)
2
,
pp. 153-187
Persistent link: https://www.econbiz.de/10013362266
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->