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~isPartOf:"Cutting edge international research"
~isPartOf:"Journal of business research : JBR"
~person:"Cleveland, Mark"
~person:"Gierl, Heribert"
~subject:"Ethnische Gruppe"
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Search: subject_exact:"Consumer Behaviour"
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Ethnische Gruppe
Consumer behaviour
20
Konsumentenverhalten
20
Cultural identity
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Kulturelle Identität
12
Globalization
10
Globalisierung
9
Ethnic group
6
National culture
5
Nationalkultur
5
Welt
5
World
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Cosmopolitanism
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International marketing
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Internationales Marketing
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Acculturation
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Brand management
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China
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Culture
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Ethnic identity
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Markenführung
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Personality psychology
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Persönlichkeitspsychologie
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Social integration
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Soziale Integration
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Chinese (People)
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Chinesen
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Consumer culture positioning
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Consumption
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Corporate culture
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Cross-cultural management
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Deutschland
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Germany
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Global consumer culture
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Identification with global consumer culture
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Interkulturelles Management
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Internet marketing
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Kraftfahrzeug
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Materialism
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Motor vehicle
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Cleveland, Mark
Gierl, Heribert
Bartikowski, Boris
4
Jamal, Ahmad
4
Laroche, Michel
4
Kizgin, Hatice
2
Papadopoulos, Nicolas G.
2
Richard, Marie-Odile
2
Aguirre-Rodriguez, Alexandra
1
Aurup, Golam Mohammad
1
Babin, Barry J.
1
Bradford, Tonya Williams
1
Broderick, Amanda J.
1
Bóveda-Lambie, Adriana
1
Chandon, Jean-Louis
1
Chatzopoulou, Elena
1
Cui, Charles Chi
1
Das, Manish
1
Debnath, Nirmalya
1
Demangeot, Catherine
1
El Banna, Alia
1
Ferraz, Sofia Batista
1
Iyer, Rajesh
1
Jebarajakirthy, Charles
1
Kalai, Anjana
1
Kipnis, Eva
1
Licsandru, Tana Cristina
1
Montoya, Detra Y.
1
Murphy, Steven A.
1
Navazhylava, Kseniya
1
Pullig, Chris
1
Rod, Michel
1
Rojas-Méndez, José I.
1
Romero, Cláudia Buhamra Abreu
1
Saha, Victor
1
Sherry, John F.
1
Sobol, Kamila
1
Syadiyah Abdul Shukor
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Taieb, Besma
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Takhar-Lail, Amandeep
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Cutting edge international research
Journal of business research : JBR
International marketing review
1
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
1
Journal of international consumer marketing
1
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ECONIS (ZBW)
6
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1
Cross-national consistency of place-related identity dispositions as antecedents of global brand advocacy among ethnic Chinese at home and abroad
Cleveland, Mark
;
Bartikowski, Boris
- In:
Journal of business research : JBR
155
(
2023
)
2
,
pp. 1-13
Persistent link: https://www.econbiz.de/10013492752
Saved in:
2
Social media usage, materialism and psychological well-being among immigrant consumers
Cleveland, Mark
;
Iyer, Rajesh
;
Babin, Barry J.
- In:
Journal of business research : JBR
155
(
2023
)
2
,
pp. 1-14
Persistent link: https://www.econbiz.de/10013492778
Saved in:
3
Effects of "feeling right" about website cultural congruency on regular and mobile websites
Bartikowski, Boris
;
Gierl, Heribert
;
Richard, Marie-Odile
- In:
Journal of business research : JBR
121
(
2020
),
pp. 420-428
Persistent link: https://www.econbiz.de/10012417363
Saved in:
4
Multifaceted acculturation in multiethnic settings
Cleveland, Mark
;
Xu, Cecelia
- In:
Journal of business research : JBR
103
(
2019
),
pp. 250-260
Persistent link: https://www.econbiz.de/10012104217
Saved in:
5
Globalization, national identity, biculturalism and consumer behavior : a longitudinal study of Dutch consumers
Sobol, Kamila
;
Cleveland, Mark
;
Laroche, Michel
- In:
Journal of business research : JBR
82
(
2018
),
pp. 340-353
Persistent link: https://www.econbiz.de/10011771906
Saved in:
6
You are what you speak? : globalization, multilingualism, consumer dispositions and consumptions
Cleveland, Mark
;
Laroche, Michel
;
Papadopoulos, Nicolas G.
- In:
Journal of business research : JBR
68
(
2015
)
3
,
pp. 542-552
Persistent link: https://www.econbiz.de/10010496186
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