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~isPartOf:"DUV / Wirtschaftswissenschaft"
~isPartOf:"Handbook of business-to-business marketing"
~isPartOf:"The service industries journal"
~person:"Antia, Kersi D."
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DUV / Wirtschaftswissenschaft
Handbook of business-to-business marketing
The service industries journal
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Survey research in B2B marketing : current challenges and emerging opportunities
Rindfleisch, Aric
;
Antia, Kersi D.
- In:
Handbook of business-to-business marketing
,
(pp. 699-714)
.
2012
Persistent link: https://www.econbiz.de/10009500107
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