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~isPartOf:"Department of Economics discussion paper series / University of Oxford"
~isPartOf:"Working papers / Harvard Business School, Division of Research"
~subject:"Competition"
~subject:"Netzwerkökonomik"
~subject:"Search engine"
~subject:"Wettbewerb"
~type_genre:"Working Paper"
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Competition
Netzwerkökonomik
Search engine
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Internet marketing
11
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Suchmaschine
6
Advertising effects
5
Werbewirkung
5
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Cornière, Alexandre de
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Department of Economics discussion paper series / University of Oxford
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1
Effectiveness of paid search advertising : experimental evidence
Dai, Weijia
;
Luca, Michael
-
2016
Persistent link: https://www.econbiz.de/10011873655
Saved in:
2
Do display ads influence search? : attribution and dynamics in online advertising
Kireyev, Pavel
;
Pauwels, Koen
;
Gupta, Sunil
-
2013
Persistent link: https://www.econbiz.de/10009712377
Saved in:
3
Integration and search engine bias
Cornière, Alexandre de
;
Taylor, Greg
-
2013
Persistent link: https://www.econbiz.de/10009732787
Saved in:
4
Search advertising
Cornière, Alexandre de
-
2013
Persistent link: https://www.econbiz.de/10009732793
Saved in:
5
Competing ad auctions : multi-homing and participation costs
Ashlagi, Itai
;
Edelman, Benjamin
;
Lee, Hoan Soo
-
2010
Persistent link: https://www.econbiz.de/10003933286
Saved in:
6
"Sponsored links" or "advertisements"? : measuring labeling alternatives in internet search engines
Edelman, Benjamin
;
Gilchrist, Duncan Sheppard
-
2010
Persistent link: https://www.econbiz.de/10008729322
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