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~isPartOf:"Developing digital marketing : relationship perspectives"
~subject:"Marketing management"
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Marketing management
Internet marketing
7
Online-Marketing
7
relationship marketing
7
Digital marketing
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Beziehungsmarketing
5
Relationship marketing
5
Marketingmanagement
4
E-commerce
3
Electronic Commerce
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Lieferantenmanagement
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Supplier relationship management
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marketing management
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Ratten, Vanessa
4
Le Dung
2
Nguyen Tuyet-Mai
2
Quach, Sara
2
Rashid, Sumayya
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Thaichon, Park
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Thompson, Ashleigh-Jane
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Developing digital marketing : relationship perspectives
Journal of business research : JBR
25
International journal of internet marketing and advertising : IJIMA
20
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
19
Industrial marketing management : the international journal for industrial and high-tech firms
18
Advances in marketing, customer relationship management, and e-services (AMCRMES) book series
13
Journal of strategic marketing
13
The journal of business & industrial marketing
11
Journal of marketing communications
10
Journal of the Academy of Marketing Science
10
European research studies
8
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
8
Journal of internet commerce
8
Journal of marketing management : MM
8
Marketing intelligence & planning
8
Springer eBook Collection
8
International journal of advertising : the review of marketing communications
7
Premier reference source
7
Contemporary research in e-branding
6
Handbook of research on effective advertising strategies in the social media age
6
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
6
Journal of advertising research
6
Journal of marketing
6
Journal of retailing and consumer services
6
SpringerLink / Bücher
6
Business horizons
5
International journal of e-business research : an official publication of the Information Resources Management Association
5
International journal of electronic marketing and retailing : IJEMR
5
Journal of marketing education : JME
5
Journal of promotion management : JPM
5
Journal of promotion management : innovations in planning and applied research
5
Marketing i menedžment innovacij : m&mi
5
Digitale Kommunikation
4
E-marketing ; Vol. 1
4
European journal of marketing : EJM
4
International journal of business information systems : IJBIS
4
International journal of economic research
4
International journal of technology marketing : IJTMkt
4
Journal of electronic commerce in organizations : the international journal of electronic commerce in modern organizations ; an official publication of the Information Resources Management Association
4
Journal of marketing analytics : JMA
4
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ECONIS (ZBW)
4
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The development and current trends of digital marketing and relationship marketing research
Le Dung
;
Nguyen Tuyet-Mai
;
Quach, Sara
;
Thaichon, Park
; …
- In:
Developing digital marketing : relationship perspectives
,
(pp. 1-18)
.
2021
Persistent link: https://www.econbiz.de/10012585544
Saved in:
2
Digital sport marketing
Ratten, Vanessa
;
Thompson, Ashleigh-Jane
- In:
Developing digital marketing : relationship perspectives
,
(pp. 75-86)
.
2021
Persistent link: https://www.econbiz.de/10012585821
Saved in:
3
Entrepreneurship education and digital marketing : what does the future hold?
Ratten, Vanessa
;
Rashid, Sumayya
- In:
Developing digital marketing : relationship perspectives
,
(pp. 87-101)
.
2021
Persistent link: https://www.econbiz.de/10012585842
Saved in:
4
The current trends and future direction of digital and relationship marketing : a business perspective
Nguyen Tuyet-Mai
;
Le Dung
;
Quach, Sara
;
Ratten, Vanessa
- In:
Developing digital marketing : relationship perspectives
,
(pp. 191-200)
.
2021
Persistent link: https://www.econbiz.de/10012586502
Saved in:
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