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~isPartOf:"Dialogmarketing-Perspektiven 2011/2012 : Tagungsband ; 6. Wissenschaftlicher Interdisziplinärer Kongress für Dialogmarketing"
~subject:"Social Web"
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Dialogmarketing-Perspektiven 2011/2012 : Tagungsband ; 6. Wissenschaftlicher Interdisziplinärer Kongress für Dialogmarketing
Journal of fashion marketing and management
21
Journal of retailing and consumer services
15
Journal of business research : JBR
10
Journal of global fashion marketing : JGfM
9
Young consumers : insight and ideas for responsible marketers
5
Digital Transformation for Fashion and Luxury Brands : Theory and Practice
4
The journal of brand management : an international journal
4
Cogent business & management
3
Journal of consumer research : JCR ; an interdisciplinary bimonthly
3
Journal of promotion management : innovations in planning and applied research
3
Qualitative market research : an international journal
3
Reinventing Fashion Retailing : Digitalising, Gamifying, Entrepreneuring
3
The art of digital marketing for fashion and luxury brands : market spaces and marketplaces
3
The journal of product & brand management
3
Business models and ICT technologies for the fashion supply chain : proceedings of IT4Fashion 2016
2
Electronic commerce research
2
European journal of international management : EJIM
2
European journal of marketing : EJM
2
Fashion Marketing in Emerging Economies Volume I : Brand, Consumer and Sustainability Perspectives
2
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
2
International journal of advertising : the review of marketing communications
2
International journal of internet marketing and advertising : IJIMA
2
International journal of management practice : IJMP
2
Journal of Islamic marketing
2
Journal of advertising research
2
Journal of consumer behaviour
2
Journal of marketing communications
2
Journal of marketing management : MM
2
Promoting organizational performance through 5G and agile marketing
2
Sustainable Luxury : An International Perspective
2
Technological forecasting & social change : an international journal
2
Annals in social responsibility : ASR
1
Boston University Questrom School of Business Research Paper
1
CSR und Social Media : unternehmerische Verantwortung in sozialen Medien wirkungsvoll vermitteln
1
Consumer information systems and relationship management : design, implementation, and use
1
Corporate governance : international journal of business in society
1
Corporate social responsibility and environmental management
1
Digital and social media marketing : a results-driven approach
1
Electronic markets : EM ; the international journal of electronic commerce and business media
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Der Einsatz von Social Media im Einzelhandel : eine Bestandsaufnahme und Analyse des Kundendialogs
Schröder, Hendrik
;
Lauderbach, Sabine
- In:
Dialogmarketing-Perspektiven 2011/2012 : Tagungsband ; …
,
(pp. 153-182)
.
2012
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