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~isPartOf:"Die Betriebswirtschaft : DBW"
~isPartOf:"Springer eBook Collection"
~isPartOf:"SpringerLink / Bücher"
~language:"deu"
~person:"Wirtz, Bernd W."
~subject:"Consumer behaviour"
~subject:"Deutschland"
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Consumer behaviour
Deutschland
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Customer integration
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1
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Wirtz, Bernd W.
Huber, Frank
5
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Swoboda, Bernhard
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3
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Herrmann, Andreas
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Nutzerintegration im Web 2.0 : eine empirische Analyse
Wirtz, Bernd W.
;
Nitzsche, Philipp
;
Ullrich, Sebastian
- In:
Die Betriebswirtschaft : DBW
72
(
2012
)
3
,
pp. 215-234
Persistent link: https://www.econbiz.de/10009539648
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2
Akzeptanz mobiler Paymentsysteme : eine empirische Analyse
Schierz, Paul Gerhardt
;
Wirtz, Bernd W.
- In:
Die Betriebswirtschaft : DBW
69
(
2009
)
5
,
pp. 571-592
Persistent link: https://www.econbiz.de/10003881255
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