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~isPartOf:"Die Betriebswirtschaft : DBW"
~person:"Schaefer, Katharina"
~subject:"Bibliometrics"
~subject:"Estimation"
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Das Branchenimage als Determinante des Unternehmensmarkenimages
Burmann, Christoph
;
Schaefer, Katharina
- In:
Die Betriebswirtschaft : DBW
67
(
2007
)
2
,
pp. 135-152
Persistent link: https://www.econbiz.de/10003436620
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