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~isPartOf:"Digital Transformation for Fashion and Luxury Brands : Theory and Practice"
~isPartOf:"Fashion Marketing in Emerging Economies Volume I : Brand, Consumer and Sustainability Perspectives"
~isPartOf:"Journal of marketing management : JMM ; journal of the Academy of Marketing"
~language:"eng"
~subject:"Fashion"
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Fashion
Mode
28
Bekleidungsindustrie
14
Clothing industry
14
Consumer behaviour
14
Konsumentenverhalten
14
Textile distribution
10
Textilhandel
10
Brand management
7
Markenführung
7
Emerging economies
6
Nachhaltige Entwicklung
6
Schwellenländer
6
Social Web
6
Social web
6
Sustainability
6
Sustainable development
6
Luxury goods
5
Luxusgüter
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4
Fashion marketing
4
Lieferkette
4
Supply chain
4
Creativity
3
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Emerging markets
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Internet marketing
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Kreativität
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Marketing
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Online-Marketing
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Retail trade
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fashion
3
Africa
2
Beziehungsmarketing
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2
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Mogaji, Emmanuel
3
Bosah, Genevieve
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Bowen, Gordon
2
Brooksworth, Frederica
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Cedrola, Elena
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Adjabeng, Harriet Ann
1
Amatulli, Cesare
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Digital Transformation for Fashion and Luxury Brands : Theory and Practice
Fashion Marketing in Emerging Economies Volume I : Brand, Consumer and Sustainability Perspectives
Journal of marketing management : JMM ; journal of the Academy of Marketing
Journal of fashion marketing and management
217
Journal of Fashion Marketing and Management: An International Journal
119
Journal of retailing and consumer services
78
Journal of business research : JBR
67
Journal of global fashion marketing : JGfM
57
International Journal of Retail & Distribution Management
39
International journal of consumer studies
33
International journal of production economics
30
International journal of retail & distribution management
27
Cogent business & management
20
The international review of retail, distribution and consumer research
20
Business history
17
Asia Pacific journal of marketing and logistics
16
Journal of Fashion Marketing and Management
16
Young consumers : insight and ideas for responsible marketers
15
International journal of business and globalisation : IJBG
14
International journal of retail and distribution management
14
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
13
The journal of brand management : an international journal
13
Transportation research / E : an international journal
13
International journal of production research
12
The journal of product & brand management
12
Psychology & marketing
11
Qualitative market research : an international journal
11
SpringerLink / Bücher
11
Technological forecasting & social change : an international journal
11
Fashion Marketing in Emerging Economies Volume II : South American, Asian and African Perspectives
10
Fashion marketing
10
Journal of Islamic marketing
10
Journal of Product & Brand Management
10
Springer Series in Fashion Business
10
Sustainability in fashion : a cradle to upcycle approach
10
The art of digital marketing for fashion and luxury brands : market spaces and marketplaces
10
Journal of consumer research : JCR ; an interdisciplinary bimonthly
9
Springer eBook Collection
9
Analytical modeling research in fashion business
8
Contemporary case studies on fashion production, marketing and operations
8
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ECONIS (ZBW)
29
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1
Strategies for greening the
fashion
supply chain
Bowen, Gordon
;
Bowen, Deidre
- In:
Digital Transformation for Fashion and Luxury Brands : …
,
(pp. 271-289)
.
2024
Persistent link: https://www.econbiz.de/10014529114
Saved in:
2
Unpacking nontarget majority consumers' responses to modest
fashion
: how market controversy perpetuates marketplace exclusion
Audrezet, Alice
;
Parguel, Béatrice
- In:
Journal of marketing management : JMM ; journal of the …
39
(
2023
)
13/14
,
pp. 1302-1330
Persistent link: https://www.econbiz.de/10014427187
Saved in:
3
Globalisation versus deglobalisation in the
fashion
industry
Bowen, Gordon
;
Bowen, Richard
- In:
Digital Transformation for Fashion and Luxury Brands : …
,
(pp. 339-357)
.
2024
Persistent link: https://www.econbiz.de/10014529117
Saved in:
4
Augmented Reality (AR) in retailing : customers' experience in luxury
fashion
Mekonnen, Aster
- In:
Digital Transformation for Fashion and Luxury Brands : …
,
(pp. 91-106)
.
2024
Persistent link: https://www.econbiz.de/10014529066
Saved in:
5
The customer experience with
fashion
sale robots : a psycho-interpretative framework
Montera, Raffaella
;
Ciasullo, Maria Vincenza
;
Cucari, Nicola
- In:
Digital Transformation for Fashion and Luxury Brands : …
,
(pp. 207-223)
.
2024
Persistent link: https://www.econbiz.de/10014529106
Saved in:
6
Use it or lose it? : exploring the grey area of dormant possessions and the role of rituals in value dynamics of household objects
Assima, Chantal
;
Herbert, Maud
;
Robert, Isabelle
- In:
Journal of marketing management : JMM ; journal of the …
39
(
2023
)
13/14
,
pp. 1220-1254
Persistent link: https://www.econbiz.de/10014427199
Saved in:
7
Fashion
brands and emerging markets' opportunities : a literature review from a consumer behaviour and marketing perspective
Sestino, Andrea
;
Di Matteo, Serena
;
Amatulli, Cesare
- In:
Fashion Marketing in Emerging Economies Volume I : …
,
(pp. 23-45)
.
2023
Persistent link: https://www.econbiz.de/10013543047
Saved in:
8
Sustainable
fashion
in Ghana : an exploratory study of
fashion
designers' knowledge, practices and challenges
Adjabeng, Harriet Ann
- In:
Fashion Marketing in Emerging Economies Volume I : …
,
(pp. 221-236)
.
2023
Persistent link: https://www.econbiz.de/10013543241
Saved in:
9
Fashion
weeks and customer experiences in emerging markets
Jacob, Ruth
- In:
Fashion Marketing in Emerging Economies Volume I : …
,
(pp. 47-75)
.
2023
Persistent link: https://www.econbiz.de/10013543052
Saved in:
10
Will I follow my ideal self everywhere? : exploring consumers' perceptions towards fast
fashion
influencers on Instagram
Tanyatip Kharuhayothin
;
Yupin Patarapongsant
- In:
Fashion Marketing in Emerging Economies Volume I : …
,
(pp. 77-108)
.
2023
Persistent link: https://www.econbiz.de/10013543212
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