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~isPartOf:"Digital Transformation for Fashion and Luxury Brands : Theory and Practice"
~isPartOf:"Young consumers : insight and ideas for responsible marketers"
~language:"eng"
~subject:"Mode"
~subject:"Relationship marketing"
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Mode
Relationship marketing
Fashion
26
Consumer behaviour
21
Konsumentenverhalten
21
Bekleidungsindustrie
10
Clothing industry
10
Textile distribution
10
Textilhandel
10
Jugendliche
9
Social Web
9
Social web
9
Youth
9
Bekleidung
6
Clothing
6
Brand management
5
Internet marketing
5
Luxury goods
5
Luxusgüter
5
Markenführung
5
Online-Marketing
5
Beziehungsmarketing
4
Fashion industry
4
Brand image
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Lieferkette
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Markenimage
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Bowen, Gordon
2
Cedrola, Elena
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Vänskä, Annamari
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Archana Singh
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Bianco, Rosario
1
Bowen, Deidre
1
Bowen, Richard
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Chan, Elaine Ah Heung
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Ju, Haewon
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Lau, Mei Mei
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Digital Transformation for Fashion and Luxury Brands : Theory and Practice
Young consumers : insight and ideas for responsible marketers
Journal of fashion marketing and management
217
Journal of retailing and consumer services
81
Journal of business research : JBR
67
Journal of global fashion marketing : JGfM
57
International journal of consumer studies
34
International journal of production economics
29
International journal of retail & distribution management
29
The international review of retail, distribution and consumer research
22
Cogent business & management
20
Business history
17
Asia Pacific journal of marketing and logistics
16
International journal of business and globalisation : IJBG
14
International journal of retail and distribution management
14
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
13
SpringerLink / Bücher
13
The journal of brand management : an international journal
13
Transportation research / E : an international journal
13
International journal of production research
12
The journal of product & brand management
12
Psychology & marketing
11
Qualitative market research : an international journal
11
Technological forecasting & social change : an international journal
11
Fashion Marketing in Emerging Economies Volume II : South American, Asian and African Perspectives
10
Fashion marketing
10
Journal of Islamic marketing
10
Springer Series in Fashion Business
10
Springer eBook Collection
10
Sustainability in fashion : a cradle to upcycle approach
10
The art of digital marketing for fashion and luxury brands : market spaces and marketplaces
10
Fashion Marketing in Emerging Economies Volume I : Brand, Consumer and Sustainability Perspectives
9
Journal of consumer research : JCR ; an interdisciplinary bimonthly
9
Journal of international consumer marketing
9
Analytical modeling research in fashion business
8
Contemporary case studies on fashion production, marketing and operations
8
History of retailing and consumption
8
Journal of economic geography
8
Journal of marketing management : JMM ; journal of the Academy of Marketing
8
Business history review
7
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ECONIS (ZBW)
26
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26
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1
Strategies for greening the
fashion
supply chain
Bowen, Gordon
;
Bowen, Deidre
- In:
Digital Transformation for Fashion and Luxury Brands : …
,
(pp. 271-289)
.
2024
Persistent link: https://www.econbiz.de/10014529114
Saved in:
2
Globalisation versus deglobalisation in the
fashion
industry
Bowen, Gordon
;
Bowen, Richard
- In:
Digital Transformation for Fashion and Luxury Brands : …
,
(pp. 339-357)
.
2024
Persistent link: https://www.econbiz.de/10014529117
Saved in:
3
Augmented Reality (AR) in retailing : customers' experience in luxury
fashion
Mekonnen, Aster
- In:
Digital Transformation for Fashion and Luxury Brands : …
,
(pp. 91-106)
.
2024
Persistent link: https://www.econbiz.de/10014529066
Saved in:
4
Investigating the determinants of using clothing subscription rental services : a perspective from Chinese young consumers
Myin, Mon Thu
;
Su, Jin
;
Wu, Huicheng
;
Shen, Haina
- In:
Young consumers : insight and ideas for responsible …
24
(
2023
)
1
,
pp. 95-113
Persistent link: https://www.econbiz.de/10014246040
Saved in:
5
The customer experience with
fashion
sale robots : a psycho-interpretative framework
Montera, Raffaella
;
Ciasullo, Maria Vincenza
;
Cucari, Nicola
- In:
Digital Transformation for Fashion and Luxury Brands : …
,
(pp. 207-223)
.
2024
Persistent link: https://www.econbiz.de/10014529106
Saved in:
6
Mothers' self-representations and representations of childhood on social media
Kallioharju, Minna
;
Wilska, Terhi-Anna
;
Vänskä, Annamari
- In:
Young consumers : insight and ideas for responsible …
24
(
2023
)
4
,
pp. 485-499
Persistent link: https://www.econbiz.de/10014302778
Saved in:
7
Young German consumers' perspectives of rental
fashion
platforms
Westerberg, Catrin
;
Martinez, Luis F.
- In:
Young consumers : insight and ideas for responsible …
24
(
2023
)
3
,
pp. 309-330
Persistent link: https://www.econbiz.de/10014302694
Saved in:
8
Blockchain: technology transforming the
fashion
industry
Cedrola, Elena
;
Kulaga, Barbara
;
Pomi, Grazia Li
- In:
Digital Transformation for Fashion and Luxury Brands : …
,
(pp. 27-46)
.
2024
Persistent link: https://www.econbiz.de/10014529062
Saved in:
9
Influencer marketing and consumer behaviour : insights into the effectiveness of
fashion
influencers' sponsored content on Instagram
Pegan, Giovanna
;
Verginella, Chiara
- In:
Digital Transformation for Fashion and Luxury Brands : …
,
(pp. 155-184)
.
2024
Persistent link: https://www.econbiz.de/10014529070
Saved in:
10
The distributed creative brand image : integrating digital influencer collaboration into omnichannel marketing communication
Kallevig, Annette
- In:
Digital Transformation for Fashion and Luxury Brands : …
,
(pp. 249-270)
.
2024
Persistent link: https://www.econbiz.de/10014529112
Saved in:
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