//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"Digital Transformation for Fashion and Luxury Brands : Theory and Practice"
~language:"eng"
~subject:"Bekleidungsindustrie"
~subject:"Brand identity"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject:"Fashion"
Narrow search
Delete all filters
| 4 applied filters
Year of publication
From:
To:
Subject
All
Bekleidungsindustrie
Brand identity
Fashion
11
Mode
11
Clothing industry
5
Consumer behaviour
5
Konsumentenverhalten
5
Social Web
4
Social web
4
Brand management
3
Fashion industry
3
Internet marketing
3
Luxury goods
3
Luxusgüter
3
Markenführung
3
Online-Marketing
3
Textile distribution
3
Textilhandel
3
Beziehungsmarketing
2
Creativity
2
Customer experience
2
Dienstleistungsqualität
2
Digitalisierung
2
Digitization
2
Industry 4.0
2
Kreativität
2
Lieferkette
2
Relationship marketing
2
Service quality
2
Supply chain
2
4.0 industry skills
1
Augmented reality (AR)
1
Aura
1
Blockchain
1
Brand image
1
Cognitive-Affective-Conative model
1
Communication
1
Competence
1
Customer satisfaction
1
Deglobalisation
1
more ...
less ...
Online availability
All
Undetermined
5
Free
1
Type of publication
All
Article
6
Type of publication (narrower categories)
All
Aufsatz im Buch
6
Book section
6
Language
All
English
Author
All
Bowen, Gordon
2
Cedrola, Elena
2
Bowen, Deidre
1
Bowen, Richard
1
Giovannetti, Marta
1
Kallevig, Annette
1
Kulaga, Barbara
1
Mekonnen, Aster
1
Pomi, Grazia Li
1
more ...
less ...
Published in...
All
Digital Transformation for Fashion and Luxury Brands : Theory and Practice
Journal of fashion marketing and management
78
Journal of global fashion marketing : JGfM
33
Journal of retailing and consumer services
20
International journal of consumer studies
18
Journal of business research : JBR
16
International journal of production economics
15
Business history
12
SpringerLink / Bücher
9
Technological forecasting & social change : an international journal
8
Asia Pacific journal of marketing and logistics
7
Fashion Marketing in Emerging Economies Volume I : Brand, Consumer and Sustainability Perspectives
7
International journal of retail & distribution management
7
Journal of Islamic marketing
7
Springer Series in Fashion Business
7
The international review of retail, distribution and consumer research
7
Business history review
6
Cogent business & management
6
Contemporary case studies on fashion production, marketing and operations
6
Fashion Marketing in Emerging Economies Volume II : South American, Asian and African Perspectives
6
Fashion marketing
6
International journal of production research
6
International journal of retail and distribution management
6
Journal of economic geography
6
Sustainability in fashion : a cradle to upcycle approach
6
Intelligent fashion forecasting systems : models and applications
5
Journal of business anthropology
5
Springer eBook Collection
5
Springer eBook Collection / Business and Management
5
Transportation research / E : an international journal
5
Young consumers : insight and ideas for responsible marketers
5
European management journal
4
History of retailing and consumption
4
IEEE transactions on engineering management : EM
4
Journal of consumer marketing
4
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
4
Journal of macromarketing
4
Springer series in fashion business
4
Analytical modeling research in fashion business
3
Business horizons
3
more ...
less ...
Source
All
ECONIS (ZBW)
6
Showing
1
-
6
of
6
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Strategies for greening the
fashion
supply chain
Bowen, Gordon
;
Bowen, Deidre
- In:
Digital Transformation for Fashion and Luxury Brands : …
,
(pp. 271-289)
.
2024
Persistent link: https://www.econbiz.de/10014529114
Saved in:
2
Globalisation versus deglobalisation in the
fashion
industry
Bowen, Gordon
;
Bowen, Richard
- In:
Digital Transformation for Fashion and Luxury Brands : …
,
(pp. 339-357)
.
2024
Persistent link: https://www.econbiz.de/10014529117
Saved in:
3
Augmented Reality (AR) in retailing : customers' experience in luxury
fashion
Mekonnen, Aster
- In:
Digital Transformation for Fashion and Luxury Brands : …
,
(pp. 91-106)
.
2024
Persistent link: https://www.econbiz.de/10014529066
Saved in:
4
Blockchain: technology transforming the
fashion
industry
Cedrola, Elena
;
Kulaga, Barbara
;
Pomi, Grazia Li
- In:
Digital Transformation for Fashion and Luxury Brands : …
,
(pp. 27-46)
.
2024
Persistent link: https://www.econbiz.de/10014529062
Saved in:
5
The distributed creative brand image : integrating digital influencer collaboration into omnichannel marketing communication
Kallevig, Annette
- In:
Digital Transformation for Fashion and Luxury Brands : …
,
(pp. 249-270)
.
2024
Persistent link: https://www.econbiz.de/10014529112
Saved in:
6
Fashion
and gamification
Cedrola, Elena
;
Giovannetti, Marta
- In:
Digital Transformation for Fashion and Luxury Brands : …
,
(pp. 423-442)
.
2024
Persistent link: https://www.econbiz.de/10014529126
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->