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~isPartOf:"Digital Transformation for Fashion and Luxury Brands : Theory and Practice"
~language:"eng"
~subject:"Digitization"
~subject:"Fashion"
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Fashion
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11
Bekleidungsindustrie
5
Clothing industry
5
Consumer behaviour
5
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5
Social Web
4
Social web
4
Brand management
3
Fashion industry
3
Internet marketing
3
Luxury goods
3
Luxusgüter
3
Markenführung
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Online-Marketing
3
Textile distribution
3
Textilhandel
3
Beziehungsmarketing
2
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2
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2
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2
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Bowen, Gordon
2
Cedrola, Elena
2
Bianco, Rosario
1
Bowen, Deidre
1
Bowen, Richard
1
Ciasullo, Maria Vincenza
1
Cucari, Nicola
1
Faraoni, Monica
1
Giovannetti, Marta
1
Jawad, Caroline
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Kallevig, Annette
1
Kulaga, Barbara
1
Mekonnen, Aster
1
Montera, Raffaella
1
Pegan, Giovanna
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Pomi, Grazia Li
1
Ranfagni, Silvia
1
Varra, Lucia
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1
Zeng, Xiaohui
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Digital Transformation for Fashion and Luxury Brands : Theory and Practice
Journal of fashion marketing and management
217
Journal of Fashion Marketing and Management: An International Journal
119
Journal of retailing and consumer services
78
Journal of business research : JBR
67
Journal of global fashion marketing : JGfM
57
International Journal of Retail & Distribution Management
39
International journal of consumer studies
33
International journal of production economics
30
International journal of retail & distribution management
27
Cogent business & management
20
The international review of retail, distribution and consumer research
20
Business history
17
Asia Pacific journal of marketing and logistics
16
Journal of Fashion Marketing and Management
16
Young consumers : insight and ideas for responsible marketers
15
International journal of business and globalisation : IJBG
14
International journal of retail and distribution management
14
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
13
The journal of brand management : an international journal
13
Transportation research / E : an international journal
13
International journal of production research
12
The journal of product & brand management
12
Psychology & marketing
11
Qualitative market research : an international journal
11
SpringerLink / Bücher
11
Technological forecasting & social change : an international journal
11
Fashion Marketing in Emerging Economies Volume II : South American, Asian and African Perspectives
10
Fashion marketing
10
Journal of Islamic marketing
10
Journal of Product & Brand Management
10
Springer Series in Fashion Business
10
Sustainability in fashion : a cradle to upcycle approach
10
The art of digital marketing for fashion and luxury brands : market spaces and marketplaces
10
Fashion Marketing in Emerging Economies Volume I : Brand, Consumer and Sustainability Perspectives
9
Journal of consumer research : JCR ; an interdisciplinary bimonthly
9
Journal of marketing management : JMM ; journal of the Academy of Marketing
9
Springer eBook Collection
9
Analytical modeling research in fashion business
8
Contemporary case studies on fashion production, marketing and operations
8
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ECONIS (ZBW)
11
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1
Strategies for greening the
fashion
supply chain
Bowen, Gordon
;
Bowen, Deidre
- In:
Digital Transformation for Fashion and Luxury Brands : …
,
(pp. 271-289)
.
2024
Persistent link: https://www.econbiz.de/10014529114
Saved in:
2
Globalisation versus deglobalisation in the
fashion
industry
Bowen, Gordon
;
Bowen, Richard
- In:
Digital Transformation for Fashion and Luxury Brands : …
,
(pp. 339-357)
.
2024
Persistent link: https://www.econbiz.de/10014529117
Saved in:
3
Augmented Reality (AR) in retailing : customers' experience in luxury
fashion
Mekonnen, Aster
- In:
Digital Transformation for Fashion and Luxury Brands : …
,
(pp. 91-106)
.
2024
Persistent link: https://www.econbiz.de/10014529066
Saved in:
4
The customer experience with
fashion
sale robots : a psycho-interpretative framework
Montera, Raffaella
;
Ciasullo, Maria Vincenza
;
Cucari, Nicola
- In:
Digital Transformation for Fashion and Luxury Brands : …
,
(pp. 207-223)
.
2024
Persistent link: https://www.econbiz.de/10014529106
Saved in:
5
Blockchain: technology transforming the
fashion
industry
Cedrola, Elena
;
Kulaga, Barbara
;
Pomi, Grazia Li
- In:
Digital Transformation for Fashion and Luxury Brands : …
,
(pp. 27-46)
.
2024
Persistent link: https://www.econbiz.de/10014529062
Saved in:
6
Influencer marketing and consumer behaviour : insights into the effectiveness of
fashion
influencers' sponsored content on Instagram
Pegan, Giovanna
;
Verginella, Chiara
- In:
Digital Transformation for Fashion and Luxury Brands : …
,
(pp. 155-184)
.
2024
Persistent link: https://www.econbiz.de/10014529070
Saved in:
7
The distributed creative brand image : integrating digital influencer collaboration into omnichannel marketing communication
Kallevig, Annette
- In:
Digital Transformation for Fashion and Luxury Brands : …
,
(pp. 249-270)
.
2024
Persistent link: https://www.econbiz.de/10014529112
Saved in:
8
Enterprise social media and digital creativity for
fashion
brands
Zeng, Xiaohui
;
Jawad, Caroline
- In:
Digital Transformation for Fashion and Luxury Brands : …
,
(pp. 225-247)
.
2024
Persistent link: https://www.econbiz.de/10014529111
Saved in:
9
Ethical consumption and self-authenticity in a second-hand luxury
fashion
industry online platform : a conceptual model of interpretation
Faraoni, Monica
;
Ranfagni, Silvia
- In:
Digital Transformation for Fashion and Luxury Brands : …
,
(pp. 359-381)
.
2024
Persistent link: https://www.econbiz.de/10014529119
Saved in:
10
Fashion
and gamification
Cedrola, Elena
;
Giovannetti, Marta
- In:
Digital Transformation for Fashion and Luxury Brands : …
,
(pp. 423-442)
.
2024
Persistent link: https://www.econbiz.de/10014529126
Saved in:
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