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~isPartOf:"Discourse, identities and genres in corporate communication : sponsorship, advertising and organizational communication"
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Discourse, identities and genres in corporate communication : sponsorship, advertising and organizational communication
Journal of international business studies : JIBS ; an official journal of the Academy of International Business
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Organization studies : an international multidisciplinary journal devoted to the study of organizations, organizing, and the organized in and between societies
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Scandinavian journal of management
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Advertorials in the Italian press : the impact of corporate identity strategies on linguistic features
Salsnik, Erika
- In:
Discourse, identities and genres in corporate …
,
(pp. 185-208)
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2010
Persistent link: https://www.econbiz.de/10009013055
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