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~isPartOf:"Discussion paper / Tinbergen Institute"
~isPartOf:"Journal of business research : JBR"
~person:"Bóveda-Lambie, Adriana"
~subject:"Cultural identity"
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Bóveda-Lambie, Adriana
Cleveland, Mark
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Discussion paper / Tinbergen Institute
Journal of business research : JBR
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Exploring ethnic consumer response to crossover brand extensions
Aguirre-Rodriguez, Alexandra
;
Bóveda-Lambie, Adriana
; …
- In:
Journal of business research : JBR
67
(
2014
)
4
,
pp. 457-463
Persistent link: https://www.econbiz.de/10010362110
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