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~isPartOf:"Discussion paper and working paper series / QUT School of Economics and Finance"
~isPartOf:"Globalisierung des wirtschaftlichen Wettbewerbs im Sport"
~isPartOf:"Sport marketing quarterly : preferred journal of the Sport Marketing Association"
~person:"Gordon, Brian S."
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Discussion paper and working paper series / QUT School of Economics and Finance
Globalisierung des wirtschaftlichen Wettbewerbs im Sport
Sport marketing quarterly : preferred journal of the Sport Marketing Association
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
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Lead by example : an exploration of the athlete brand as a role model
Taniyev, Olzhas
;
Gordon, Brian S.
- In:
Sport marketing quarterly : preferred journal of the …
31
(
2022
)
1
,
pp. 62-75
Persistent link: https://www.econbiz.de/10013198834
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