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~isPartOf:"Discussion papers / CEPR"
~isPartOf:"Working paper / National Bureau of Economic Research, Inc."
~subject:"AutomatedBidding"
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AutomatedBidding
Internet-Auktion
21
Online auction
21
eBay Inc.
14
USA
9
United States
9
Auction theory
7
Auktionstheorie
7
Online retailing
7
Online-Handel
7
Estimation
6
Schätzung
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Internet marketing
5
Online-Marketing
5
Auction
4
Auktion
4
Consumer behaviour
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Digital platform
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Digitale Plattform
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Konsumentenverhalten
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Theorie
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Theory
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Preismanagement
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Pricing strategy
3
Selling
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Verkauf
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Advertising
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Advertising effects
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Auctions
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Bargaining theory
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Competition
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Corporate reputation
2
Data
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Demand
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Digital Platforms
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Digitalisierung
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Digitization
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E-commerce
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Electronic Commerce
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Bergemann, Dirk
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Bonatti, Alessandro
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Wu, Nianqiang
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Discussion papers / CEPR
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How do digital advertising auctions impact product prices?
Bergemann, Dirk
;
Bonatti, Alessandro
;
Wu, Nianqiang
-
2023
Persistent link: https://www.econbiz.de/10014329135
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Managed campaigns and data-augmented auctions for digital advertising
Bergemann, Dirk
;
Bonatti, Alessandro
;
Wu, Nianqiang
-
2023
Persistent link: https://www.econbiz.de/10014281869
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