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~isPartOf:"Discussion papers / CEPR"
~person:"Magnani, Marco"
~subject:"Brand image"
~subject:"Führungsstil"
~subject:"Unternehmenskultur"
~type_genre:"Non-commercial literature"
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Quaderni - working paper DSE / Alma Mater Studiorum - Università di Bologna, Department of Economics
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An ugly face, really? : a theoretical investigation into the causes of brand dilution
Denicolò, Vincenzo
;
Bacchiega, Emanuele
;
Colucci, …
-
2022
Persistent link: https://www.econbiz.de/10013187658
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