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Managed campaigns and data-augmented auctions for digital advertising
Bergemann, Dirk
;
Bonatti, Alessandro
;
Wu, Nianqiang
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2023
Persistent link: https://www.econbiz.de/10014281869
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2
How do digital advertising auctions impact product prices?
Bergemann, Dirk
;
Bonatti, Alessandro
;
Wu, Nianqiang
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2023
Persistent link: https://www.econbiz.de/10014329135
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3
Search platforms : big data and sponsored positions
Janssen, Maarten C. W.
;
Jungbauer, Thomas
;
Preuß, Marcel
; …
-
2023
Persistent link: https://www.econbiz.de/10014429950
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4
Artificial intelligence & data obfuscation : algorithmic competition in digital ad auctions
Decarolis, Francesco
;
Rovigatti, Gabriele
;
Rovigatti, …
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2023
Persistent link: https://www.econbiz.de/10014235314
Saved in:
5
From mad men to maths men : concentration and buyer power in online advertising
Decarolis, Francesco
;
Rovigatti, Gabriele
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2019
Persistent link: https://www.econbiz.de/10012181432
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