Hsu, Teresa Tiaojung; Tsai, Kuen-Hung; Liao, Yi-Chuan - ToKnowPress
the effect of KIMs on new product performance, and then forms a moderated mediation model to examine the moderating effect … completely mediates the effect of KIMs on new product performance. The mediating effect of KIC is strong when the level of … capability is stronger. Practical implications: Although KIC converts the effect of KIMs on new product performance, but its …