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~isPartOf:"ERIM report series research in management"
~isPartOf:"Rotterdams Instituut voor Bedrijfseconomische Studies : RIBES"
~language:"eng"
~person:"Franses, Philip Hans"
~subject:"Brand"
~type_genre:"Article in journal"
~type_genre:"Non-commercial literature"
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Which brands gain share from which brands? : Inference from store-level scanner data
Oest, Rutger van
(
contributor
); …
-
2003
-
[Elektronische Ressource]
Persistent link: https://www.econbiz.de/10001811997
Saved in:
2
Estimating dynamic effects of promotions on brand choice
Paap, Richard
;
Franses, Philip Hans
-
1999
Persistent link: https://www.econbiz.de/10001433319
Saved in:
3
Testing market share attraction models
Franses, Philip Hans
;
Paap, Richard
-
1999
Persistent link: https://www.econbiz.de/10001394098
Saved in:
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