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~isPartOf:"Ecological economics : the transdisciplinary journal of the International Society for Ecological Economics"
~isPartOf:"Handbook of research on effective marketing in contemporary globalism"
~isPartOf:"Psychology & marketing"
~subject:"France"
~subject:"Nachhaltigkeit"
~subject:"Signalling"
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Luxury goods
31
Luxusgüter
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Consumer behaviour
26
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26
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9
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9
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7
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Kim, Sukhyun
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Park, Kiwan
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Ecological economics : the transdisciplinary journal of the International Society for Ecological Economics
Handbook of research on effective marketing in contemporary globalism
Psychology & marketing
Journal of business research : JBR
6
Sustainable Luxury : An International Perspective
5
The journal of product & brand management
5
Journal of global fashion marketing : JGfM
4
The journal of brand management : an international journal
4
Australasian marketing journal : AMJ ; official journal of the Australia-New Zealand Marketing Academy (ANZMAC)
3
Global luxury : organizational change and emerging markets since the 1970s
3
Journal of retailing and consumer services
3
Business strategy and the environment
2
Cogent business & management
2
Economie appliquée : archives de l'Institut de Sciences Mathématiques et Economiques Appliquées ; an international journal of economic analysis
2
Environmental footprints and eco-design of products and processes
2
Harvard business review : HBR
2
Harvard-Business-Manager : das Wissen der Besten
2
Journal of business ethics : JBE
2
Journal of fashion marketing and management
2
Journal of the Academy of Marketing Science
2
Luxury marketing : a challenge for theory and practice
2
Luxury marketing, sustainability and technology : the future of luxury management
2
Palgrave Advances in Luxury
2
Audi-Dissertationsreihe
1
Avis et rapports du Conseil Économique et Social
1
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CSR, Sustainability, Ethics & Governance
1
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1
Collection sciences sociales
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David Hume's political economy
1
Developing successful global strategies for marketing luxury brands
1
Digital Transformation for Fashion and Luxury Brands : Theory and Practice
1
Diskussionspapier / Helmut-Schmidt-Universität, Fächergruppe Volkswirtschaftslehre
1
ESMT Working Paper
1
Economie
1
Environmental Footprints and Eco-Design of Products and Processes Ser.
1
Equilibrium : quarterly journal of economics and economic policy
1
European business and brand building : [the papers of this book were first presented at a conference organised by the ICCA in Warsaw, in March 2007]
1
European journal of marketing : EJM
1
Folia oeconomica Stetinensia : FOS
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ECONIS (ZBW)
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1
The impact of socioeconomic status on preferences for sustainable luxury brands
Kim, Jungkeun
;
Park, Jooyoung
;
Septianto, Felix
- In:
Psychology & marketing
39
(
2022
)
8
,
pp. 1563-1578
Persistent link: https://www.econbiz.de/10013280167
Saved in:
2
Cause-related marketing of luxury brands : nudging materialists to act prosocially
Kim, Sukhyun
;
Park, Kiwan
;
Shrum, L. J.
- In:
Psychology & marketing
39
(
2022
)
6
,
pp. 1204-1217
Persistent link: https://www.econbiz.de/10013280077
Saved in:
3
Does renting luxury make me shine? : the mediating role of perceived signals
Gong, Yanping
;
Zhang, Qin
;
Zhang, Jifei
- In:
Psychology & marketing
39
(
2022
)
8
,
pp. 1599-1609
Persistent link: https://www.econbiz.de/10013280173
Saved in:
4
(In)compatibilities in sustainable luxury signals
Osburg, Victoria-Sophie
;
Yoganathan, Vignesh
;
McLeay, Fraser
- In:
Ecological economics : the transdisciplinary journal of …
196
(
2022
),
pp. 1-9
Persistent link: https://www.econbiz.de/10013501011
Saved in:
5
The spillover effect of downward line extensions on U.S. consumers' evaluation of a French luxury parent brand : the role of branding strategies, authenticity, and fit
Boisvert, Jean
;
Ashill, Nicholas J.
- In:
Psychology & marketing
35
(
2018
)
10
,
pp. 740-751
Persistent link: https://www.econbiz.de/10011970120
Saved in:
6
Louis Vuitton : using digital presence for brand repositioning and CRM
Ahujy, Vandana
- In:
Handbook of research on effective marketing in …
,
(pp. 315-324)
.
2014
Persistent link: https://www.econbiz.de/10010403471
Saved in:
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