//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"Economics letters"
~isPartOf:"Industrial marketing management : the international journal for industrial and high-tech firms"
~language:"eng"
~person:"Kowalkowski, Christian"
~type:"article"
~type_genre:"Article in book"
~type_genre:"Article in journal"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search:
Narrow search
Delete all filters
| 7 applied filters
Year of publication
From:
To:
Subject
All
Bundling strategy
7
Leistungsbündel
7
Dienstleistungssektor
5
Service industry
5
Servitization
5
B-to-B-Marketing
4
Business-to-business marketing
4
Digitalization
4
Business model
3
Business network
3
Business services
3
Digital servitization
3
Digitalisierung
3
Digitization
3
Geschäftsmodell
3
Industrie
3
Manufacturing industries
3
Service infusion
3
Solutions
3
Unternehmensdienstleistung
3
Unternehmensnetzwerk
3
Beziehungsmarketing
2
Brasilien
2
Brazil
2
Customer integration
2
Deservitization
2
Dienstleistung
2
Digital transformation
2
Kundenintegration
2
Lieferantenmanagement
2
Organisatorischer Wandel
2
Organizational change
2
Product-service system
2
Relationship marketing
2
Services
2
Supplier relationship management
2
Actor engagement
1
Agile mindset
1
B2B subscriptions
1
Betriebliche Wertschöpfung
1
more ...
less ...
Online availability
All
Undetermined
10
Type of publication
All
Article
Book / Working Paper
1
Type of publication (narrower categories)
All
Article in book
Article in journal
Aufsatz in Zeitschrift
15
Case study
1
Conference paper
1
Fallstudie
1
Konferenzbeitrag
1
Language
All
English
Author
All
Kowalkowski, Christian
Lindgreen, Adam
50
Di Benedetto, C. Anthony
45
Henneberg, Stephan
40
Naudé, Peter
40
Peel, David
33
Stark, Oded
28
Ivens, Björn Sven
26
Krämer, Walter
24
Pardo, Catherine
24
Schmitz, Patrick W.
23
Möller, K. E. Kristian
21
Stengos, Thanasēs
21
Hahn, Jinyong
20
Sharma, Arun
20
Zaefarian, Ghasem
19
Kumbhakar, Subal
18
Mouzas, Stefanos
18
Eggert, Andreas
17
Johnston, Wesley J.
17
Kapetanios, George
17
Kleinaltenkamp, Michael
17
Kohtamäki, Marko
17
Egger, Peter
16
Keränen, Joona
16
Purchase, Sharon
16
Shin, Dong-wan
16
Shogren, Jason F.
16
Storbacka, Kaj
16
Aarikka-Stenroos, Leena
15
Lambertini, Luca
15
Matthyssens, Paul
15
Smith, Vincent Kerry
15
Snehota, Ivan
15
Sutter, Matthias
15
Tran-van-Hoa
15
Agnihotri, Raj
14
Baltagi, Badi H.
14
Beladi, Hamid
14
Cova, Bernard
14
more ...
less ...
Published in...
All
Economics letters
Industrial marketing management : the international journal for industrial and high-tech firms
Journal of business research : JBR
10
The journal of business & industrial marketing
10
Journal of service management
4
Managing service quality : MSQ ; an international journal
2
Asia Pacific journal of marketing and logistics
1
European journal of marketing : EJM
1
International journal of business environment : IJBE
1
International journal of knowledge management studies : IJKMS
1
International journal of services technology and management
1
Journal of business market management : JBM
1
Journal of business-to-business marketing
1
Journal of marketing management : JMM ; journal of the Academy of Marketing
1
Journal of marketing management : MM
1
Journal of service research : JSR
1
Technological forecasting & social change : an international journal
1
The journal of services marketing
1
The service industries journal
1
more ...
less ...
Source
All
ECONIS (ZBW)
15
Showing
1
-
10
of
15
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Subscription offers in business-to-business markets : conceptualization, taxonomy, and framework for growth
Kowalkowski, Christian
;
Ulaga, Wolfgang
- In:
Industrial marketing management : the international …
117
(
2024
),
pp. 440-456
Persistent link: https://www.econbiz.de/10014531643
Saved in:
2
Traceability in luxury : harnessing B2B relationships to enhance ethical practices in the luxury industry
Holmqvist, Jonas
;
Kowalkowski, Christian
- In:
Industrial marketing management : the international …
111
(
2023
),
pp. 257-267
Persistent link: https://www.econbiz.de/10014369270
Saved in:
3
Tensions in digital servitization through a paradox lens
Tóth, Zsófia
;
Sklyar, Alexey
;
Kowalkowski, Christian
; …
- In:
Industrial marketing management : the international …
102
(
2022
),
pp. 438-450
Persistent link: https://www.econbiz.de/10013259119
Saved in:
4
Business actor engagement : exploring its antecedents and types
Ekman, Peter
;
Röndell, Jimmie G.
;
Anastasiadou, Elena
; …
- In:
Industrial marketing management : the international …
98
(
2021
),
pp. 179-192
Persistent link: https://www.econbiz.de/10013206353
Saved in:
5
Navigating disruptive crises through service-led growth : the impact of COVID-19 on Italian manufacturing firms
Rapaccini, Mario
;
Saccani, Nicola
;
Kowalkowski, Christian
; …
- In:
Industrial marketing management : the international …
88
(
2020
),
pp. 225-237
Persistent link: https://www.econbiz.de/10012285359
Saved in:
6
Transformational shifts through digital servitization
Tronvoll, Bård
;
Skylar, Alexey
;
Sörhammar, David
; …
- In:
Industrial marketing management : the international …
89
(
2020
),
pp. 293-305
Persistent link: https://www.econbiz.de/10012290054
Saved in:
7
Servitization : a contemporary thematic review of four major research streams
Raddats, Chris
;
Kowalkowski, Christian
;
Benedettini, Ornella
- In:
Industrial marketing management : the international …
83
(
2019
),
pp. 207-223
Persistent link: https://www.econbiz.de/10012146625
Saved in:
8
Network orchestration for value platform development
Perks, Helen
;
Kowalkowski, Christian
;
Witell, Lars
; …
- In:
Industrial marketing management : the international …
67
(
2017
),
pp. 106-121
Persistent link: https://www.econbiz.de/10011822035
Saved in:
9
Service growth in product firms : past, present, and future
Kowalkowski, Christian
;
Gebauer, Heiko
;
Oliva, Rogelio
- In:
Industrial marketing management : the international …
60
(
2017
),
pp. 82-88
Persistent link: https://www.econbiz.de/10011672015
Saved in:
10
Servitization and deservitization : overview, concepts, and definitions
Kowalkowski, Christian
;
Gebauer, Heiko
;
Kamp, Bart
; …
- In:
Industrial marketing management : the international …
60
(
2017
),
pp. 4-10
Persistent link: https://www.econbiz.de/10011672006
Saved in:
1
2
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->