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~isPartOf:"Editor's series in marketing"
~subject:"Marketingmanagement"
~subject:"Preis"
~subject:"Theory"
~subject:"Vereinigte Staaten"
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Editor's series in marketing
Fundamentals of marketing research ; Vol. 6
6
Business horizons
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European journal of operational research : EJOR
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Journal of marketing research : JMR
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The journal of business : B
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Management science : journal of the Institute for Operations Research and the Management Sciences
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Management science : journal of the Institute of Management Sciences ; application and theory
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Marketing research and modeling : progress and prospects; a tribute to Paul E. Green
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Prentice-Hall International Series in Management
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Multiattribute decisions in marketing : a measurement approach
Green, Paul E.
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Wind, Yoram
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1973
Persistent link: https://www.econbiz.de/10000055706
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