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~isPartOf:"Electronic retailing"
~person:"Diehl, Sandra"
~person:"Eisend, Martin"
~person:"King, Stephen"
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Advertising effects
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Consumer behaviour
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Konsumentenverhalten
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Ladengestaltung
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Online retailing
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Online-Handel
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Store design
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Diehl, Sandra
Eisend, Martin
King, Stephen
Weinberg, Peter
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Electronic retailing
International journal of advertising : the quarterly review of marketing communications
10
A master class in brand planning : the timeless works of Stephen King
8
Journal of advertising : official publication of the American Academy of Advertising
7
International journal of advertising : the review of marketing communications
5
Advertising and communication : proceedings 4th International Conference on Research in Advertising (ICORIA), Saarland University, June 2 - 4, 2005, Saarbruecken
3
Breaking new ground in theory and practice
2
International advertising and communication : current insights and empirical findings
2
Journal of advertising research
2
Journal of current issues and research in advertising : JCIRA
2
Media and change management : creating a path for new content formats, business models, consumer roles, and business responsibility
2
SpringerLink / Bücher
2
Bridging the gap between advertising academia and practice
1
Cutting edge international research
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Forschungsgruppe Konsum und Verhalten
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Gabler Edition Wissenschaft / Forschungsgruppe Konsum und Verhalten
1
Gabler Research / Forschungsgruppe Konsum und Verhalten
1
Journal of consumer psychology : JCP ; the official journal of the Society for Consumer Psychology
1
Journal of current issues and research in advertising
1
Journal of international marketing
1
Journal of marketing
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Journal of public policy & marketing
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Journal of the Academy of Marketing Science
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Marketing : ZFP ; journal of research and management
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Marketing letters : a journal of research in marketing
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Marktpsychologie
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Measurement and research methods in international marketing
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Psychology & marketing
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The changing roles of advertising : [extended versions of papers presented at the 11th ICORIA (International Conference on Research in Advertising) Stockholm, Sweden in June 2012]
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Vergleich der Wirkungen von realer und virtueller Ladengestaltung aus verhaltenswissenschaftlicher Perspektive
Diehl, Sandra
;
Weinberg, Peter
- In:
Electronic retailing
,
(pp. 289-314)
.
2002
Persistent link: https://www.econbiz.de/10001679124
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