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~isPartOf:"Engineering online library"
~isPartOf:"Journal of service research"
~person:"Büschken, Joachim"
~person:"Jacob, Frank"
~person:"Kleinaltenkamp, Michael"
~person:"Rangarajan, Deva"
~person:"Terho, Harri"
~person:"Woodside, Arch G."
~subject:"B-to-B-Marketing"
~subject:"Innovation management"
~subject:"Marketing management"
~subject:"Theorie"
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B-to-B-Marketing
Innovation management
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Lieferantenmanagement
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2
Betriebliche Wertschöpfung
1
Beziehungsmarketing
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Internationales Marketing
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Leistungsbündel
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Marketingmanagement
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Büschken, Joachim
Jacob, Frank
Kleinaltenkamp, Michael
Rangarajan, Deva
Terho, Harri
Woodside, Arch G.
Ulaga, Wolfgang
2
Agnihotri, Raj
1
Bond, Edward U., III
1
Brennan, Louis
1
Cabiddu, Francesca
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1
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1
Grohmann, Marcella Maria
1
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1
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Jong, Ad de
1
Kohli, Ajay Kumar
1
Krishnan, Trichy V.
1
Lyons, Paul
1
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Mullins, Ryan
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Mustak, Mekhail
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Plinke, Wulff
1
Ritter, Thomas
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Engineering online library
Journal of service research
Industrial marketing management : the international journal for industrial and high-tech firms
24
Business relationship management and marketing
6
SpringerLink / Bücher
4
Technischer Vertrieb
4
Advances in business marketing and purchasing
3
Business-to-Business-Marketing : Berliner Reihe ; Arbeitspapiere
3
Kohlhammer Edition Marketing
3
Springer texts in business and economics
3
The journal of business & industrial marketing
3
Emerald insight
2
Field guide to case study research in business-to-business marketing and purchasing
2
Fundamentals of business-to-business marketing
2
Gabler-Edition Wissenschaft / Business-to-Business-Marketing
2
Journal of business-to-business marketing
2
Springer Texts in Business and Economics
2
Springer eBook Collection / Business and Economics
2
Advances in Business Marketing and Purchasing
1
Advances in Business Marketing and Purchasing Ser
1
Advances in services marketing
1
Aufbruch : Ingredient Branding schafft Werte
1
Business horizons
1
Business-to-business marketing management : strategies, cases and solutions
1
Der deutsche Maschinenbau in den neunziger Jahren : Kontinuität und Wandel einer Branche
1
Die Kausalanalyse : ein Instrument der empirischen betriebswirtschaftlichen Forschung
1
Dienstleistungsmarketing : eine Bestandsaufnahme ; Tagungsband zum 2. Workshop für Dienstleistungsmarketing, Innsbruck, Februar 1993
1
ESCP-EAP working paper
1
European journal of marketing
1
Forschungsbericht zum Marketing
1
Handbook of business-to-business marketing
1
Harvard-Business-Manager : das Wissen der Besten
1
Innovationen für das Industriegütermarketing : Festschrift für Professor Dr. Dr. h. c. Klaus Backhaus zum 60. Geburtstag
1
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
1
Journal of Business & Industrial Marketing
1
Journal of personal selling & sales management : JPSSM
1
Journal of the Academy of Marketing Science
1
Kontrakte, Geschäftsbeziehungen, Netzwerke - Marketing und neue Institutionenökonomik
1
MIT sloan management review
1
Marktdurchdringung durch Markenpolitik : die Ausbreitung der Marke in neue Bereiche ; [Markendialog Februar 2000]
1
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ECONIS (ZBW)
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The future of B2B customer solutions in a post-COVID-19 economy : managerial issues and an agenda for academic inquiry
Bond, Edward U., III
;
Jong, Ad de
;
Eggert, Andreas
; …
- In:
Journal of service research
23
(
2020
)
4
,
pp. 401-408
Persistent link: https://www.econbiz.de/10012391593
Saved in:
2
Strategisches Business-to-Business-Marketing : mit 54 Tabellen
Kleinaltenkamp, Michael
(
ed.
);
Plinke, Wulff
(
ed.
)
-
2002
-
2. Auflage
Persistent link: https://www.econbiz.de/10001684266
Saved in:
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