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~isPartOf:"Enhancing customer engagement through location-based marketing"
~isPartOf:"Marketing intelligence & planning"
~subject:"Customer commitment"
~subject:"Data security"
~subject:"Kundenzufriedenheit"
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Customer commitment
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Kundenzufriedenheit
Mobile Anwendung
9
Mobile application
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Consumer behaviour
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6
Mobile Business
5
Mobile business
5
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4
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Naser Valaei
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Enhancing customer engagement through location-based marketing
Marketing intelligence & planning
Journal of retailing and consumer services
7
International journal of business information systems : IJBIS
3
Journal of business research : JBR
3
Apps management and e-commerce transactions in real-time
2
Digital business
2
E-business and telecommunications : 4th international conference ; revised selected papers
2
Electronic commerce research
2
International journal of enterprise network management
2
International journal of networking and virtual organisations : IJNVO
2
International journal of production economics
2
International journal of retail and distribution management
2
Journal of hospitality and tourism insights
2
Telecommunications policy : the international journal of digital economy, data sciences and new media
2
Advances in multimedia and interactive technologies
1
Arbeitspapier / Helmut-Schmidt-Universität, Universität der Bundeswehr Hamburg, Lehrstuhl für Betriebswirtschaftslehre, insbes. Logistik-Management
1
Asia Pacific journal of marketing and logistics
1
Asia-Pacific journal of business administration
1
Asian Academy of Management journal
1
Banking and information technology : BIT ; a strategic report for top management
1
E-business models, services and communications
1
Economic research
1
Enterprise mobility : applications, technologies and strategies
1
European journal of management and business economics : EJM&BE
1
Exploring global FinTech advancement and applications
1
HMD : Praxis der Wirtschaftsinformatik
1
Handbook of enterprise integration
1
Handbook of research on management of cultural products : e-relationship marketing and accessibility perspectives
1
Industrial and corporate change
1
Industrial marketing management : the international journal for industrial and high-tech firms
1
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
1
Information assurance and security technologies for risk assessment and threat management : advances
1
International journal of bank marketing
1
International journal of business excellence : IJBEX
1
International journal of business innovation and research
1
International journal of business innovation and research : IJBIR
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International journal of contemporary hospitality management
1
International journal of e-business research : IJEBR ; an official publication of the Information Resources Management Association
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International journal of information systems and change management : IJISCM
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1
Channel integration in grocery retailers via mobile applications
Yen, Yung-Shen
- In:
Marketing intelligence & planning
41
(
2023
)
4
,
pp. 427-441
Persistent link: https://www.econbiz.de/10014313029
Saved in:
2
The impact of post-use consumer satisfaction on smart wearables repurchase intention in the context of AI-based healthcare information
Sharma, Vikas
;
Gupta, Munish
;
Jangir, Kshitiz
;
Chopra, Pooja
- In:
Enhancing customer engagement through location-based …
,
(pp. 77-101)
.
2023
Persistent link: https://www.econbiz.de/10014281894
Saved in:
3
Mobile wallets adoption : pre- and post-adoption dynamics of mobile wallets usage
Jaiswal, Deepak
;
Kaushal, Vikrant
;
Mohan, Ashutosh
; …
- In:
Marketing intelligence & planning
40
(
2022
)
5
,
pp. 573-588
Persistent link: https://www.econbiz.de/10013393500
Saved in:
4
Crafting experiential value via smartphone apps channel
Sajad Rezaei
;
Naser Valaei
- In:
Marketing intelligence & planning
35
(
2017
)
5
,
pp. 688-702
Persistent link: https://www.econbiz.de/10011774662
Saved in:
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