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~isPartOf:"Erfolgsfaktor Emotionalisierung : wie Unternehmen die Herzen der Kunden gewinnen"
~isPartOf:"Information: Droge, Ware oder Commons? : Wertschöpfungs- und Transformationsprozesse auf den Informationsmärkten ; Proceedings des 11. Internationalen Symposiums für Informationswissenschaft (ISI 2009), Konstanz, 1. - 3. April 2009"
~subject:"Soziale Beziehungen"
~type_genre:"Book section"
~type_genre:"Forschungsbericht"
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Soziale Beziehungen
Web 2.0 technologies
6
Web 2.0-Technologien
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Beziehungsmarketing
3
Relationship marketing
3
Deutschland
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Germany
2
Social Web
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Social web
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Betriebliche Kennzahl
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Betriebliches Informationssystem
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Brand
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Breakfast cereals
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Business intelligence system
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Business model
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Corporate culture
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Financial ratio
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Frühstückszerealien
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Geschäftsmodell
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Higher education institution
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Hochschule
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Information behaviour
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Informationsverhalten
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Kooperative Führung
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Markenartikel
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Mass Customization
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Mass customization
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Participative leadership
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Robert Bosch GmbH
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Social relations
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Sportartikelbranche
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Sporting goods industry
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Universität Regensburg
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Heckner, Markus
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Wolff, Christian
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Erfolgsfaktor Emotionalisierung : wie Unternehmen die Herzen der Kunden gewinnen
Information: Droge, Ware oder Commons? : Wertschöpfungs- und Transformationsprozesse auf den Informationsmärkten ; Proceedings des 11. Internationalen Symposiums für Informationswissenschaft (ISI 2009), Konstanz, 1. - 3. April 2009
Cutting-edge social media approaches to business education : teaching with LinkedIn, Facebook, Twitter, Second Life, and blogs
2
E-technologies: transformation in a connected world : 5th international conference, MCETECH 2011, Les Diablerets, Switzerland, January 23 - 26, 2011 ; revised selected papers
1
Handbook of research on business social networking ; Vol. 1
1
Inventive approaches for technology integration and information resources management
1
Mass Customization and Customer Centricity : In Honor of the Contributions of Cipriano Forza
1
Organizations and social networking : utilizing social media to engage consumers
1
Phantom ex machina : digital disruption's role in business model transformation
1
Strategic place branding methodologies and theory for tourist attraction
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ECONIS (ZBW)
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Towards social information seeking and interaction on the web
Heckner, Markus
;
Wolff, Christian
- In:
Information: Droge, Ware oder Commons? : …
,
(pp. 235-241)
.
2009
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