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~isPartOf:"Erfolgsfaktor Kundenzufriedenheit : Handbuch für Strategie und Umsetzung"
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Brand management
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Erfolgsfaktor Kundenzufriedenheit : Handbuch für Strategie und Umsetzung
Journal of business research : JBR
791
The journal of brand management : an international journal
672
The journal of product & brand management
421
Journal of retailing and consumer services
387
SpringerLink / Bücher
360
Psychology & marketing
212
European journal of marketing : EJM
170
Asia Pacific journal of marketing and logistics
145
Journal of marketing research : JMR
139
Journal of marketing management : MM
136
Journal of advertising research
134
International journal of hospitality management
132
Journal of marketing communications
131
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
129
Journal of marketing
128
Tourism management : research, policies, practice
124
Industrial marketing management : the international journal for industrial and high-tech firms
123
Marketing intelligence & planning
123
Journal of strategic marketing
122
Journal of travel and tourism marketing
116
The IUP journal of brand management : IJBRM
106
Journal of fashion marketing and management
101
Journal of the Academy of Marketing Science
99
Marketing letters : a journal of research in marketing
98
Innovatives Markenmanagement
95
Springer eBook Collection
95
Journal of international consumer marketing
94
Journal of consumer research : JCR ; an interdisciplinary bimonthly
92
Research
90
The journal of consumer marketing
88
International marketing review
86
International journal of advertising : the quarterly review of marketing communications
85
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
85
The Trademark reporter
82
Journal of promotion management : JPM
81
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
80
Journal of global marketing
80
Journal of promotion management : innovations in planning and applied research
78
Journal of retailing
78
International journal of advertising : the review of marketing communications
76
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ECONIS (ZBW)
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Image, Marke und Trend : mit Retro-Design und neuen Kunden auf Erfolgskurs
Metzenmacher, Ralf
- In:
Erfolgsfaktor Kundenzufriedenheit : Handbuch für …
,
(pp. 243-265)
.
2012
Persistent link: https://www.econbiz.de/10009697108
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2
Tradition : Bedeutung der Historie als Kundenbindungsinstrument
Spieth, Peter
- In:
Erfolgsfaktor Kundenzufriedenheit : Handbuch für …
,
(pp. 231-241)
.
2012
Persistent link: https://www.econbiz.de/10009697110
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3
Luxusmarken : "Mobile Concepts" der Marke Gaggenau ; Individualisierung des Erlebens einer authentischen Luxusmarke
Schnee, Sven
- In:
Erfolgsfaktor Kundenzufriedenheit : Handbuch für …
,
(pp. 215-230)
.
2012
Persistent link: https://www.econbiz.de/10009697111
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