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~isPartOf:"Essays on the effects of brand names and prices on consumer behavior"
~person:"Hu, Ming"
~person:"Kwapil, Claudia"
~person:"Spann, Martin"
~type:"article"
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Essays on the effects of brand names and prices on consumer behavior
Manufacturing & service operations management : M & SOM
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Management science : journal of the Institute for Operations Research and the Management Sciences
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Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
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Electronic markets : the international journal on networked business
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Interactive Marketing im Web 2.0+ : Konzepte und Anwendungen für ein erfolgreiches Marketingmanagement im Internet
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Pricing decisions in the euro area : how firms set prices and why
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Price setting and inflation persistence in Austria, December 15, 2005
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Dual effect-based market segmentation and price optimization
Theyson, Sven
;
Klein, Kristina
;
Spann, Martin
; …
- In:
Essays on the effects of brand names and prices on …
.
2012
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