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~isPartOf:"Europäische Hochschulschriften / 5"
~isPartOf:"The service industries journal"
~person:"Liu, Chu-chi"
~subject:"Dienstleistungssektor"
~subject:"Electronic Commerce"
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Electronic Commerce
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The service industries journal
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An examination of the effects of virtual experiential marketing on online customer intentions and loyalty
Luo, Margaret Meiling
;
Chen, Ja-shen
;
Ching, Russel K. H.
; …
- In:
The service industries journal
31
(
2011
)
13/14
,
pp. 2163-2191
Persistent link: https://www.econbiz.de/10009299049
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