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~isPartOf:"European Sport management quarterly : ESMQ"
~person:"Byon, Kevin K."
~person:"Sveinson, Katherine"
~person:"Wann, Daniel L."
~subject:"Konsumentenverhalten"
~subject:"Sportveranstaltung"
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Konsumentenverhalten
Sportveranstaltung
Consumer behaviour
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Professional sports
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Byon, Kevin K.
Sveinson, Katherine
Wann, Daniel L.
Uhrich, Sebastian
3
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European Sport management quarterly : ESMQ
Journal of sport management : the official journal of the North American Society of Sport Management
6
Sport marketing quarterly : preferred journal of the Sport Marketing Association
3
Sport management review
2
International journal of sport management and marketing : IJSMM
1
The journal of consumer marketing
1
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ECONIS (ZBW)
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Identifying critical factors in sport consumption decision making of millennial sport fans : mixed-methods approach
Yim, Brian H.
;
Byon, Kevin K.
;
Baker, Thomas A., III.
; …
- In:
European Sport management quarterly : ESMQ
21
(
2021
)
4
,
pp. 484-503
Persistent link: https://www.econbiz.de/10012623291
Saved in:
2
Sportscape, emotion, and behavioral intention : a case of the big four US-based major sport leagues
Jang, Wooyoung
;
Byon, Kevin K.
;
Yim, Brian H.
- In:
European Sport management quarterly : ESMQ
20
(
2020
)
3
,
pp. 321-343
Persistent link: https://www.econbiz.de/10012256486
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