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~isPartOf:"European Sport management quarterly : ESMQ"
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European Sport management quarterly : ESMQ
International journal of advertising : the review of marketing communications
13
International journal of internet marketing and advertising : IJIMA
12
Journal of promotion management : innovations in planning and applied research
11
Journal of retailing and consumer services
11
Journal of business research : JBR
10
Tourism management : research, policies, practice
6
Transfer : Zeitschrift für Kommunikation und Markenmanagement
6
Cogent business & management
5
Cogent Business & Management
4
Journal of destination marketing & management
4
Journal of fashion marketing and management
4
Journal of hospitality marketing & management
4
Journal of marketing communications
4
Journal of marketing management : JMM ; journal of the Academy of Marketing
4
Marketing i menedžment innovacij : m&mi
4
Redmarka : revista de marketing aplicado
4
Technological forecasting & social change : an international journal
4
Young consumers : insight and ideas for responsible marketers
4
Diskussionspapier / Technische Universität Ilmenau, Institut für Volkswirtschaftslehre
3
Ilmenau Economics Discussion Papers
3
Innovatives Markenmanagement
3
International journal of consumer studies
3
International journal of sport management and marketing : IJSMM
3
Journal of global fashion marketing : JGfM
3
Journal of global marketing
3
Journal of travel and tourism marketing
3
Psychology & marketing
3
The journal of brand management : an international journal
3
The journal of product & brand management
3
Tourism management perspectives : TMP
3
Asian journal of business and accounting : AJBA
2
Electronic markets : EM ; the international journal of electronic commerce and business media
2
Emerging Markets Journal : EMAJ
2
European journal of marketing
2
For dummies
2
Göttinger Beiträge zur Handwerksforschung
2
Information technology & tourism
2
International Journal of Information and Communication Technology Education (IJICTE)
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International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
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Effect of ambush marketing on attitude and purchase intention in the social media context : misidentification and identification
Lin, Yi-Hsiu
;
Chen, Chen-Yueh
;
Chou, Ya-Lun
;
Yeh, Chia-Jun
- In:
European Sport management quarterly : ESMQ
23
(
2023
)
1
,
pp. 207-226
Persistent link: https://www.econbiz.de/10014282744
Saved in:
2
Branding in pictures : using
instagram
as a brand management tool in professional team sport organisations
Anagnostopoulos, Christos
;
Parganas, Petros
;
Chadwick, Simon
- In:
European Sport management quarterly : ESMQ
18
(
2018
)
4
,
pp. 413-438
Persistent link: https://www.econbiz.de/10011915244
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