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~isPartOf:"European business review"
~person:"Melewar, T. C."
~person:"Pérez, Andrea"
~person:"Wiedmann, Klaus-Peter"
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European business review
Journal of business research : JBR
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International studies of management and organization
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Schriftenreihe Marketing, Management
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Corporate reputation review : an international journal
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The journal of brand management : an international journal
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Examining the effects of celebrity negative publicity on attitude to, and reputation of, brand and corporation, directly and based on moderating factors
Hussain, Shahzeb
;
Pascaru, Olga
;
Priporas, Constantinos …
- In:
European business review
35
(
2023
)
4
,
pp. 469-499
Persistent link: https://www.econbiz.de/10014314539
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