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~isPartOf:"European journal of innovation management : EJIM"
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Communicating technological innovations : the role of technical complexity and
product
involvement
Wagner, Timm
;
Baccarella, Christian V.
;
Voigt, Kai-Ingo
- In:
European journal of innovation management : EJIM
20
(
2017
)
3
,
pp. 392-405
Persistent link: https://www.econbiz.de/10011746211
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