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~isPartOf:"European journal of marketing"
~person:"Dens, Nathalie"
~person:"Fetscherin, Marc"
~subject:"Firmenimage"
~subject:"Konsumentenverhalten"
~subject:"Retail trade"
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Firmenimage
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Dens, Nathalie
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European journal of marketing
The journal of brand management : an international journal
5
International journal of advertising : the quarterly review of marketing communications
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The journal of product & brand management
4
Journal of business research : JBR
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International journal of advertising : the review of marketing communications
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International journal of consumer studies
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Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
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Journal of international consumer marketing
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Marketing letters : a journal of research in marketing
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Transfer, Werbeforschung & Praxis : Zeitschrift für Werbung, Kommunikation und Markenführung
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Brand love and brand addiction and their effects on consumers' negative behaviors
Junaid, Muhammad
;
Fetscherin, Marc
;
Hussain, Khalid
; …
- In:
European journal of marketing
56
(
2022
)
12
,
pp. 3227-3248
Persistent link: https://www.econbiz.de/10013457429
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