//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"European journal of marketing : EJM"
~isPartOf:"European journal of marketing"
~isPartOf:"Wettbewerb in Recht und Praxis : wrp"
~person:"Barbosa, Isabel"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Markenartikel"
Narrow search
Delete all filters
| 4 applied filters
Year of publication
From:
To:
Subject
All
Brand
1
Brand image
1
Brand management
1
Brands
1
Celebrity endorsement
1
Celebrity-Werbung
1
Consumer behaviour
1
Experience
1
Gastronomie
1
Human brand
1
Konsumentenverhalten
1
Luxury goods
1
Luxury restaurant
1
Luxusgüter
1
Markenartikel
1
Markenführung
1
Markenimage
1
Restaurant industry
1
Satisfaction
1
Zufriedenheit
1
more ...
less ...
Online availability
All
Undetermined
1
Type of publication
All
Article
1
Type of publication (narrower categories)
All
Article in journal
1
Aufsatz in Zeitschrift
1
Language
All
English
1
Author
All
Barbosa, Isabel
Heiseke, Jürgen
4
Roper, Stuart
3
De Chernatony, Leslie
2
Delgado-Ballester, Elena
2
Grohmann, Bianca
2
Johnson, Lester W.
2
Kleist, Holde
2
Lee, Wai Jin
2
Melewar, T. C.
2
O'Cass, Aron
2
Olsen, Lars Erling
2
Round, Griff
2
Sok, Phyra
2
Völp, Fromut
2
Wright, Malcolm
2
Abimbola, Temi
1
Ahlert, Dieter
1
Alexander, Nicholas
1
Allen-Urteil, Mark
1
Alpert, Frank
1
Andersen, Eduard
1
Andrews, Lynda
1
Arli, Denni
1
Arnold, Todd
1
Aro, Kaisa
1
Avis, Mark
1
Aziz, Rahila
1
Balabanis, George
1
Balakrishnan, Melodena Stephens
1
Bang, Nguyen
1
Bendisch, Franziska
1
Bergami, Massimo
1
Birgelen, Marcel van
1
Borges, Ana Pinto
1
Brandão, Amélia Maria Pinto da Cunha
1
Brennan, Stacey M.
1
Brexendorf, Tim Oliver
1
Brochado, Ana
1
Brodie, Roderick J.
1
more ...
less ...
Published in...
All
European journal of marketing : EJM
European journal of marketing
Wettbewerb in Recht und Praxis : wrp
Source
All
ECONIS (ZBW)
1
Showing
1
-
1
of
1
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
What's on the menu? : how celebrity chef brands create happiness
Rodrigues, Paula Cristina Lopes
;
Brochado, Ana
;
Sousa, Ana
- In:
European journal of marketing
57
(
2023
)
9
,
pp. 2513-2543
Persistent link: https://www.econbiz.de/10014448558
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->