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~isPartOf:"European journal of marketing : EJM"
~isPartOf:"Handbuch Kommunikation : Grundlagen, innovative Ansätze, praktische Umsetzungen"
~isPartOf:"Journal of marketing communications"
~person:"Mainela, Tuija"
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European journal of marketing : EJM
Handbuch Kommunikation : Grundlagen, innovative Ansätze, praktische Umsetzungen
Journal of marketing communications
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ECONIS (ZBW)
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Intermediary roles in local mobile advertising : findings from a Finnish study
Komulainen, Hanna
;
Mainela, Tuija
;
Tähtinen, Jaana
- In:
Journal of marketing communications
22
(
2016
)
2
,
pp. 155-169
Persistent link: https://www.econbiz.de/10011561336
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