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~isPartOf:"European journal of marketing : EJM"
~isPartOf:"International marketing review"
~isPartOf:"Journal of business research : JBR"
~person:"Balaji, M. S."
~person:"Beatty, Sharon E."
~person:"Galindo Martín, Miguel Angel"
~person:"Guzman, Francisco"
~person:"Miles, Morgan P."
~person:"Paul, Justin"
~type_genre:"Article in journal"
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Consumer behaviour
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Balaji, M. S.
Beatty, Sharon E.
Galindo Martín, Miguel Angel
Guzman, Francisco
Miles, Morgan P.
Paul, Justin
Laroche, Michel
44
Huarng, Kun-Huang
39
Vrontis, Demetris
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Ko, Eunju
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Pereira, Vijay
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Foroudi, Pantea
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European journal of marketing : EJM
International marketing review
Journal of business research : JBR
Journal of retailing and consumer services
22
Información comercial española : ICE : revista de economía
19
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14
International entrepreneurship and management journal
10
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10
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International journal of hospitality management
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Hacienda pública española : review of public economics
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Journal of marketing theory and practice
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Entrepreneurship and regional development : an international journal
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International advances in economic research : IAER ; an official publication of the International Atlantic Economic Society
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International business review : the official journal of the European International Business Academy
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Asia Pacific business review
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Business strategy and the environment
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Industrial marketing management : the international journal for industrial and high-tech firms
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International journal of market research
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Journal of consumer behaviour
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Journal of retailing
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Journal of small business management : JSBM ; a joint publ. 4 times a year of the International Council for Small Business and the West Virginia University Bureau of Business Research
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Marketing intelligence & planning
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Small business economics : an entrepreneurship journal
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ECONIS (ZBW)
86
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1
Brand activism and the consequence of woke washing
Ahmad, Fayez
;
Guzman, Francisco
;
Al-Emran, Md
- In:
Journal of business research : JBR
170
(
2024
),
pp. 1-16
Persistent link: https://www.econbiz.de/10014535980
Saved in:
2
Foreign market entry modes of family firms : a review and research agenda
Jain, Apoorva
;
Thukral, Sonal
;
Paul, Justin
- In:
Journal of business research : JBR
172
(
2024
),
pp. 1-17
Persistent link: https://www.econbiz.de/10014546972
Saved in:
3
We are just 10 feet away! : how does location-based advertising affect consumer-brand engagement?
Thapa, Sajani
;
Guzman, Francisco
;
Paswan, Audhesh
- In:
Journal of business research : JBR
172
(
2024
),
pp. 1-15
Persistent link: https://www.econbiz.de/10014545208
Saved in:
4
When mass meets prestige : the impact of symbolic motivations, inspirations, and purchase intentions for Masstige products
Mansoor, Mahnaz
;
Paul, Justin
;
Saeed, Abid
;
Hwa, Jacky …
- In:
Journal of business research : JBR
176
(
2024
),
pp. 1-15
Persistent link: https://www.econbiz.de/10014550370
Saved in:
5
The aftermath of Covid-19 : the rise of pandemic animosity among consumers and its scale development
Nawaz, Muhammad Zahid
;
Nawaz, Shahid
;
Guzman, Francisco
; …
- In:
Journal of business research : JBR
157
(
2023
),
pp. 1-16
Persistent link: https://www.econbiz.de/10014229115
Saved in:
6
Causal complexity of sustainable consumption : unveiling the equifinal causes of purchase intentions of plant-based meat alternatives
Bhattacharyya, Jishnu
;
Balaji, M. S.
;
Jiang, Yangyang
- In:
Journal of business research : JBR
156
(
2023
),
pp. 1-15
Persistent link: https://www.econbiz.de/10013534237
Saved in:
7
Digital entrepreneurship research : a systematic review
Paul, Justin
;
Alhassan, Ibrahim
;
Binsaif, Nasser
; …
- In:
Journal of business research : JBR
156
(
2023
),
pp. 1-19
Persistent link: https://www.econbiz.de/10013534228
Saved in:
8
Entrepreneurial strategy-making, corporate entrepreneurship preparedness and entrepreneurial sales actions : improving B2B sales performance
Edwards, John
;
Miles, Morgan P.
;
D'Alessandro, Steven
; …
- In:
Journal of business research : JBR
157
(
2023
),
pp. 1-9
Persistent link: https://www.econbiz.de/10014227814
Saved in:
9
Impact of nation brand experience on nation brand loyalty, and positive WOM in a changing environment : the role of nation brand love
Yadav, Rohit
;
Paul, Justin
;
Mittal, Amit
- In:
International marketing review
40
(
2023
)
1
,
pp. 28-48
Persistent link: https://www.econbiz.de/10014227448
Saved in:
10
INNOSERV: generalized scale for perceived service innovation
Monahar, Sridhar
;
Paul, Justin
;
Strong, Carolyn
; …
- In:
Journal of business research : JBR
160
(
2023
),
pp. 1-14
Persistent link: https://www.econbiz.de/10014294783
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