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~isPartOf:"European journal of marketing : EJM"
~isPartOf:"Journal of historical research in marketing"
~isPartOf:"Journal of marketing management : MM"
~person:"Hind, Daniel"
~subject:"Brand management"
~subject:"Kraftfahrzeug"
~subject:"Markenimage"
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European journal of marketing : EJM
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Examining the relationship between brand emotion and brand extension among supporters of professional football clubs
Abosag, Ibrahim
;
Roper, Stuart
;
Hind, Daniel
- In:
European journal of marketing : EJM
46
(
2012
)
9
,
pp. 1233-1251
Persistent link: https://www.econbiz.de/10009661661
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