//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"European journal of marketing : EJM"
~language:"eng"
~person:"Roy, Rajat"
~subject:"Personality psychology"
~subject:"Theory"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Consumer Behaviour"
Narrow search
Delete all filters
| 5 applied filters
Year of publication
From:
To:
Subject
All
Personality psychology
Theory
Consumer behaviour
3
Konsumentenverhalten
3
Attitude
1
Brand image
1
Brand management
1
Branding
1
Experience attribute
1
Experiment
1
Intention
1
Markenführung
1
Markenimage
1
Need for uniqueness
1
Persönlichkeitspsychologie
1
Preis
1
Preismanagement
1
Price
1
Pricing
1
Pricing strategy
1
Psychology
1
Regulatory focus
1
Search attribute
1
Self-congruity
1
Social desirability
1
Status consumption
1
Structural equation model
1
Structural equation modelling
1
Strukturgleichungsmodell
1
Theorie
1
USA
1
United States
1
Viral marketing
1
Virales Marketing
1
Willingness to pay
1
Word of mouth
1
Zahlungsbereitschaftsanalyse
1
more ...
less ...
Online availability
All
Undetermined
1
Type of publication
All
Article
2
Type of publication (narrower categories)
All
Article in journal
2
Aufsatz in Zeitschrift
2
Language
All
English
Author
All
Roy, Rajat
Dwivedi, Yogesh Kumar
2
Kaushik, Geetanjali
2
Rabbanee, Fazlul K.
2
Rana, Nripendra P.
2
Sharma, Piyush
2
Simintiras, Antonis C.
2
Ahn, Jae-Hyeon
1
Amar, Moty
1
Bagozzi, Richard P.
1
Ben-Ami, Michael
1
Buil, Isabel
1
Canniford, Robin
1
Carrington, Michal J.
1
Chatterjee, Subimal
1
De Chernatony, Leslie
1
Dennis, Charles
1
Eden, Dov
1
Elmadağ Baş, Ayşe Banu
1
Fang, Xiang
1
Gau, Roland
1
Gouran, Dennis S.
1
Grace, Debra
1
Grappi, Silvia
1
Gvili, Yaniv
1
He, Hongwei
1
Heath, Timothy B.
1
Ho, Mary
1
Hornik, Jacob
1
Huang, Wan-Ting
1
Ierlan, Magdoleen
1
Jayawardhena, Chanaka
1
Jiménez, Fernando R.
1
Jiraporn, Napatsorn
1
Johnson, Kim K. P.
1
Kaplan, Oren
1
Karaosmanoǧlu, Elif
1
Kerr, Gayle
1
Kim, Jae-eun
1
Kim, Youn-kyung
1
more ...
less ...
Published in...
All
European journal of marketing : EJM
Journal of business research : JBR
2
Source
All
ECONIS (ZBW)
2
Showing
1
-
2
of
2
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Exploring the interactions among external reference price, social visibility and purchase motivation in pay-what-you-want pricing
Roy, Rajat
;
Rabbanee, Fazlul K.
;
Sharma, Piyush
- In:
European journal of marketing : EJM
50
(
2016
)
5/6
,
pp. 816-837
Persistent link: https://www.econbiz.de/10011529671
Saved in:
2
Antecedents and consequences of self-congruity
Roy, Rajat
;
Rabbanee, Fazlul K.
- In:
European journal of marketing : EJM
49
(
2015
)
3/4
,
pp. 444-466
Persistent link: https://www.econbiz.de/10011309592
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->