//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"European journal of marketing : EJM"
~person:"Balmer, John M. T."
~subject:"Corporate social responsibility"
~subject:"Firmenimage"
~subject:"Strategisches Management"
~subject:"United States"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Imagepflege"
Narrow search
Delete all filters
| 6 applied filters
Year of publication
From:
To:
Subject
All
Corporate social responsibility
Firmenimage
Strategisches Management
United States
Brand architecture
1
Brand management
1
Corporate culture
1
Corporate reputation
1
Markenarchitektur
1
Markenführung
1
Public relations
1
Unternehmenskultur
1
Öffentlichkeitsarbeit
1
more ...
less ...
Type of publication
All
Article
1
Type of publication (narrower categories)
All
Article in journal
1
Aufsatz in Zeitschrift
1
Language
All
English
1
Author
All
Balmer, John M. T.
Balmern, John M. T.
2
Spotts, Harlan E.
2
Weinberger, Marc G.
2
Aspara, Jaakko
1
Beverland, Michael
1
Dickinson-Delaporte, Sonio
1
Heller, Michael
1
Lindgreen, Adam
1
Tikkanen, Henrikki
1
Weinberger, Michelle F.
1
more ...
less ...
Published in...
All
European journal of marketing : EJM
Corporate communications : an international journal
5
Contemplating corporate marketing, identity and communication
1
Journal of marketing management : MM
1
Revealing the corporation : perspectives on identity, image, reputation, corporate branding, and corporate-level marketing ; an anthology
1
The journal of brand management : an international journal
1
Source
All
ECONIS (ZBW)
1
Showing
1
-
1
of
1
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Strategic corporate brand alignment : perspectives from identity based views of corporate brands
Balmer, John M. T.
- In:
European journal of marketing : EJM
46
(
2012
)
7/8
,
pp. 1064-1092
Persistent link: https://www.econbiz.de/10009572839
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->