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~isPartOf:"European journal of marketing : EJM"
~person:"Calantone, Roger J."
~person:"Goulding, Ian"
~source:"econis"
~subject:"Innovation"
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Calantone, Roger J.
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European journal of marketing : EJM
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ECONIS (ZBW)
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Theoretical lenses and domain definitions in innovation research
Harmancioglu, Nukhet
;
Droge, Cornelia
;
Calantone, Roger J.
- In:
European journal of marketing : EJM
43
(
2009
)
1/2
,
pp. 229-263
Persistent link: https://www.econbiz.de/10009525873
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2
New product development : a literature review
Goulding, Ian
- In:
European journal of marketing : EJM
17
(
1983
)
3
,
pp. 3-30
Persistent link: https://www.econbiz.de/10001037602
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